She's hip. She's cool. She's who you strive you be. I'm talking, of course, about the nepo baby we're all secretly jealous of.
Over the last year, our fascination with nepo babies has soared to new heights, thanks at least partly to the viral New York Magazine cover featuring our favorite little industry plants. While I'm a proud proponent of working, I sometimes dream of the quiet-luxury aesthetic of those born into hoards of questionably-acquired generational wealth. As a fashion editor, unlimited access to timeless designer pieces without worrying about over-drafting my bank account makes for a salivating thought. But until I can cosplay as a billionaire arrives, you'll find me combing through racks of affordable but elevated finds at Zara.
While nepo babies come in all shapes and sizes on the style spectrum, their looks are often toned-down and subdued as they reach celebrity status. Just look at the closets of Lily-Rose Depp, Zoë Kravitz, Dakota Johnson, and Sofia Richie Grainge. The common thread? Linen pants, leather sandals, and a personal driver (or two).
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Below, shop the Zara pieces I suspect the quiet-luxury crowd isn't sleeping on, including summer staples and timeless classics the fashion set would add to their cart when their trust funds kick in.
Zara
Tailored Waistcoat
So chic.
Zara
Minimal Flap Shoulder Bag
This viral handbag is back in stock (and probably under the arm of Richie).
Zara
Ruched Asymmetric Top
This top looks more expensive than it actually is.
Zara
High Rise Slim-Fit Jeans
Everyone needs a pair of slim-fit jeans.
Zara
Linen Blend Printed Cuff Blazer
A slouchy light-colored blazer is all you need for a bougie outfit this summer.
Zara
Chunky Wedge Sandals
Our office group chat can't stop raving about these sandals.
Zara
Satin Effect Cargo Pants
Satin-effect pants have been on my inspiration boards lately, and this elevated pair doesn't disappoint.
Zara
Irregular Hoop Earrings
Be right back. I'm adding these to my shopping cart.
Zara
Striped Knit Sweater
Whether worn or lazily slung over your shoulders, the striped sweater is a classy piece that 99% of the population determines as "rich."
Zara
Strapless Linen-Blend Top
I need this matching set in my closet, stat.
Zara
Tailored Short Waist Coat
I've never received more compliments than when I wore this vest for the first time.
Zara
Wide Leg Linen Pants
Not a want, but a need.
Zara
Woven Leather Bag
Did someone say Bottega Veneta?
Zara
Sweetheart Neckline Cropped Vest
This sweetheart neckline is calling my name.
Zara
Belted Chino Pants
The belt on this pair of chino pants takes it up a notch.
Zara
Poplin Shirt
An oversize poplin shirt never goes out of style.
Zara
Pointelle Knit Top
Act fast because only a few sizes are left of this viral top.
Zara
Leather Ballet Flats With Box
I can't say no to sleek and simple ballet flats.
Zara
Satin Effect Midi Skirt
This entire look is so dreamy.
Zara
Pointelle Knit Long Dress
Perfect for lounging on your yacht or, if you're me, along the West Side Highway running path.
Zara
Cropped Vest
A cropped vest? Don't mind if I do.
Zara
Woven Shoulder Bag
Meet your newest beach bag.
Zara
Flatform Leather Sandals
These look like a pair from the brand of two famous twins.
Zara
Sphere Earrings
I'm shocked these are still in stock, given how popular oversize silver earrings have been.
Zara
Open Back Satin-Effect Top
This backless top feels so Rose-Depp.
Zara
Pleated Midi Skirt
Major Miu Miu vibes.
Zara
Linen Palazzo Pants
Adorable.
Zara
Basket Bag
Nepo babies love a luxe label-less handbag.
Zara
High Rise Pleated Shorts
I'm ditching my denim shorts for sharply-tailored shorts this year.
Zara
High Rise Stove Pipe Jeans
Straight-leg jeans, regardless of price, always feel so classy casual to me.
Zara
Full Length Pants
Linen pants with an elastic waistband are the one item I'll always buy for the summer.
Zara
Flat Crossed Leather Sandals
Wear this pair of classy leather slides with linen trousers and slinky silk dresses.
Zara
Full Length Pants
If a French woman walks into Zara, I know she'd make a beeline for this pair.
Zara
Rib T-Shirt
I'm leaving you with my favorite baby tee of all time.
Ana Escalante is an award-winning journalist and Gen Z editor known for her sharp takes on fashion and culture. She’s covered everything from Copenhagen Fashion Week to Roe v. Wade protests as the Editorial Assistant at Glamour after earning her journalism degree at the University of Florida in 2021. At Who What Wear, Ana mixes wit with unapologetic commentary in long-form fashion and beauty content, creating pieces that resonate with a digital-first generation. If it’s smart, snarky, and unexpected, chances are her name’s on it.