Every Beauty Editor I Know Loves Kosas—The Brand's Best-Selling Products, Ranked


(Image credit: @symphanisoto)

By now, I'm sure you're either really sick of us talking about Kosas or simply love clean beauty and are itching to hear more. I (hoping its the latter) have decided to take on quite the impossible task. As I'm sure you've figured out by now, beauty editors can't get enough of it. It has become quite the staple brand for team Who What Wear and I don't see that changing any time soon.

With that in mind, I realized a simple Kosas review of a few hero products just wouldn't suffice here. I've very tentatively taken on the task of ranking the items on the Kosas best sellers list. Each item is so dang good, you may even be surprised at where some of them fall on this list. Keep scrolling and find out what my number one pick is.

13. Cloud Set Setting Powder

12. Weightless Lipstick


(Image credit: @thetennellelife_)

11. The Big Clean Mascara

10. Good Body Skin Exfoliating Body Wash

9. Chemistry Deodorant 

8. Brow Pop


(Image credit: @tobimakeup)

7. Air Brow - Tinted

6. Tinted Face Oil

5. 10-Second Eye

4. Color & Light Palette


(Image credit: @sarah_novio)

3. The Sun Show Bronzer

2. Revealer Concealer

1. Revealer Skin-Improving Foundation

Up Next: I'm Always Testing High-End Foundations—These 15 Are Worth the Extra Dollars

Shawna Hudson
Associate Beauty Editor

Shawna Hudson has worked in editorial for over six years, with experience covering entertainment, fashion, culture, celebrities, and her favorite topic of all, beauty. She graduated from California State University, Fullerton, with a degree in journalism and has written for other publications such as Bustle, The Zoe Report, Byrdie, Elite Daily, Mane Addicts, and more. She is currently an associate beauty editor at Who What Wear and hopes to continue feeding her (completely out-of-control) beauty obsession as long as she can. Stay up to date on her latest finds on Instagram @shawnasimonee.