J.Crew Has So Many Pretty Things Right Now—I Can't Get These 30 Out of My Head

Out of all the trends that have emerged as of late, it's the pretty and ultra-romantic aesthetic that I can't seem to get off my mind. Brands like Miu Miu and 16Arlington sent a wave of pastels down their runways and have managed to capture the hearts of fashion folk everywhere—my fellow editors and I included. And retailers are paying close attention. While pastels and pretty, bright hues aren't usually what dominate the fall market, that's all I can spot while perusing the new-arrivals pages. As someone who usually doesn't gravitate toward these colors, I'm pairing the look with some of my edgier pieces.

Today's retailer of discussion happens to be J.Crew, and the preppy brand's womenswear team has fully hopped on board with these big trends. There are your usual classic choices of neutrals and deep tones, but among the mix, you'll find plenty of silky slip dresses, pastel knits, and dainty jewelry. Keep scrolling to shop the trend and add a fresh touch to your wardrobe.

This story was originally published at an earlier date and has since been updated. Next, I've Spotted Every 2023 It Trend at J.Crew and H&M—Get Them While They're Hot.

Associate Fashion Editor
Yusra Siddiqui is an editor who resides in New Jersey but bounces between the suburbs and NYC. (She's a Jersey girl at heart.) After interning at Who What Wear in 2019, she found her way to the team after graduating from LIM College in 2022 with a fashion media degree. She's also spent time writing and working for publications such as Fashionista, Coveteur, and Nylon, but she always knew that Who What Wear was where she was meant to be. When she's on the job, she's perusing runway shows, analyzing the latest thing fellow Gen Zers are up to on the internet, and sharing what she can about the modest-fashion market. You can also catch her dabbling in entertainment, talking about the costume choices of the latest Netflix series or diving deeper into how the plotline affects the viewers in a myriad of ways. Lastly, she likes to create content for Who What Wear's TikTok. Her personal time is spent doing similar but also different things—deep diving into almost every new TV show (Bridgerton, Gilmore Girls, and Stranger Things are favorites), planning her next local getaway (whenever that may be), and reading the latest Emily Henry or Sally Rooney novel in one sitting.