Fearne Cotton Just Wore the Brand Every Member of the Who What Wear Team Loves
If you're a regular reader of Who What Wear, you'll know that we can't get enough of Rixo London. The brand's range of cool and fun prints on gorgeous dresses, blouses, skirts and coats is a constant talking point in the office. But this isn't a secret we've been able to keep. Case in point: Fearne Cotton wore the label's Alanna minidress last night for filming Celebrity Juice. A mix of three different cherry blossom prints, the dress has classic blouse sleeves with a gathered waist, which gives it a super-flattering silhouette. Fearne's stylist, Sinead McKeefry, wouldn't let her wear tights with the frock, but the addition of the green platforms made the look. Keep scrolling to shop the full ensemble.
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Elinor Block was one of the earliest team members of Who What Wear UK, starting her tenure working across both Who What Wear and Byrdie, which were owned by the original parent company, Clique, at the time. Her specialism in fashion and beauty established her multifaceted role as Assistant Editor, which she developed over six years from 2016 to 2022 to become Deputy Editor. She is now the Head of Editorial at fashion tech company Drest.