ICYWW—Here's What 3 Beauty Editors Carry in Their Workbags 24/7

The beauty contents of content creator Mobina Peiman's mini purse

(Image credit: @mobinapeiman)

Some things on social media will always remind me of the golden era of YouTube beauty content creation. In years past, I regularly watched makeup vanity tours (featuring that one IKEA drawer set every beauty influencer used for their products), "day in the life" vlogs, and shopping hauls. But nothing came close to my adoration for "what's in my bag" videos.

I remember paying special attention to the packaging of my favorite influencer's favorite lip balms, hand creams, and rollerball perfumes in hopes of one day having an equally expansive collection of products to tuck into my handbag. Now that I'm a beauty editor, I have countless products to love and a continued fascination with how my fellow beauty enthusiasts pick and choose what will make it out the door with them. If the eyes are considered the windows to the soul, I believe a beauty lover's bag is a close second.

If you're wondering what Who What Wear beauty editors carry in their bags, keep scrolling!

Maya Thomas, Assistant Beauty Editor

Content creator Emma Leger wearing a woven Saint Laurent tote in Saint-Tropez

(Image credit: @emmaleger)

Kaitlyn McLintock, Associate Beauty Editor

Content creator Mishti Rahman studies herself in a Chanel compact mirror

(Image credit: @mishti.rahman)

Emma Hughes, Associate Branded Beauty Editor

Maya Thomas
Assistant Beauty Editor
Maya Thomas is Who What Wear's assistant beauty editor based just outside of Seattle, Washington. Her strong love for all things beauty and fashion stems from a strong childhood interest in the fine arts. During a gap year spent in Paris studying the history of French fashion, she shifted her focus to English literature and journalism as a student at Loyola Marymount University with the goal of one day pursuing a career in fashion. After graduating in May 2021, Maya began freelancing for Parade.com as a contributing commerce writer while also building a following on her lifestyle blog, Itsmayalala.com. When she's not writing, Maya spends her free time catching up on reading, perusing art galleries, and enjoying a night out at the ballet every now and then.