These 32 Shockingly Chic Under-$50 H&M Items Sent Me Into a Spiral

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(Image credit: H&M)

After spending the end of my summer traveling abroad to Seoul, South Korea, and anxiously online shopping for trends after following fashion month religiously, I have to admit that the budget for my day-to-day fall wardrobe has been depleted to zero. All of those K-beauty samples, cappuccinos, and mid-show snacks have eaten their way through my clothing budget. Who would have thought? Thankfully, though, I'm relying on one of my favorite retailers and its slew of affordable, chic pieces to see me through the rest of the season. Of course, I'm talking about my holy grail, H&M. 

Even though my job involves finding vibrant, elevated pieces to share with the world, sometimes, the most thrilling work comes when I'm searching the internet's corners for the best under-$50 finds. Naturally, H&M came in clutch with an overwhelming number of timeless wardrobe basics and on-trend finds ringing in well under my specified budget. If you aim to look ultra rich without the strain on your bank account, look no further. These 32 irresistible H&M finds just might be right up your alley. Don't say I didn't warn you when you buy all of them! 

Assistant Shopping Editor
Ana Escalante is an award-winning journalist and Gen Z editor whose work ranges from dissecting size inclusivity at fashion week to discussing how American Girl Doll meme accounts are the the answer to society's collective spiral. She's covered it all: Queen Elizabeth II's corgis, Roe v. Wade frontline protests, and the emergence of jorts (or jean shorts for the uninitated). At Who What Wear, Ana is responsible for delivering smart, insightful, personality-driven shopping guides and trend features for a digital-first generation.Before joining Who What Wear, Ana was Glamour magazine's editorial assistant, where she focused on daily news and special packages, including leading the brand's 2022 Met Gala coverage. For more than half a decade, she has covered style, beauty, and digital culture for publications such as Paper magazine, Harper's Bazaar, Vogue Japan, and Allure, among others. Ana has been called a rising star in media by publications such as Nylon and Teen Vogue. (Her mother, meanwhile, calls her "the coolest person" she knows.)