12 Innovative Beauty Products That Made My Life Infinitely Better This Year


(Image credit: @ktberohn)

In the beauty realm, there's always a new product launch to test out. As someone who gets nearly every new beauty product delivered straight to her desk, I know better than anyone that most products can be disappointing as they over-sell and under-deliver.

Lately, however, a few innovative products have downright wowed me to the point of gaining a permanent spot in my routine. And as someone who hardly ever finishes a beauty product, that's a major feat. Keep reading to discover the products that improved my life this year. 

Next, 10 Preventative Eye Creams That Are *Extra* Strategic Once You Hit Your 40s

Associate Beauty Editor

Katie Berohn is the associate beauty editor at Who What Wear. Previously, she worked as the beauty assistant for Good Housekeeping, Woman's Day, and Prevention magazines, all part of the Hearst Lifestyle Group. She graduated from the University of Colorado, Boulder, with a major in journalism and minor in technology, arts, and media, and earned her master's degree at NYU's graduate program for magazine journalism. In addition, Katie has held editorial internships at Denver Life magazine, Yoga Journal, and Cosmopolitan; a digital editorial internship at New York magazine's The Cut; a social good fellowship at Mashable; and a freelance role at HelloGiggles. When she's not obsessing over the latest skincare launch or continuing her journey to smell every perfume on the planet, Katie can be found taking a hot yoga class, trying everything on the menu at New York's newest restaurant, or hanging out at a trendy wine bar with her friends.