I have a confession that will shock most blondes. For the longest time, I thought purple shampoos were pointless. Admittedly, I didn't think they could make a meaningful difference, so I didn't incorporate them into my routine. But my fellow beauty friends urged me to use blonde hair products, specifically those from Kérastase, so I decided to give them a chance. And wow—I was missing out! Aside from neutralizing brassy tones and helping me maintain my brightest blonde, Kérastase's Blond Absolu collection helps hydrate my hair, reduce frizz, and protect from damaging aggressors. From the shampoo to the spray to the masks, each product helps me get one step closer to the blonde of my dreams. If you also want your best blonde, I highly recommend you keep reading to learn more about this line.
Extends the Life of Your Blonde
Extending the life of your gorgeous blonde hair isn't just about skipping washes—it's about using products that reinforce your shade daily, and that's exactly what Blond Absolu was created to do. You might think a purple shampoo is enough, but I'm begging you not to stop there! The line also includes an illuminating conditioner, hydrating serum, and my favorite product, the Blonde Guard Spray ($50), a protective spray that's specifically formulated for blondes. I love it because it offers protection not only from heat styling but also from common aggressors. It's the daily hydration and illumination boost your hair needs so you can go longer between your coloring appointments.
Shields from Blonde Aggressors
Blondes have more fun, except when it comes to keeping our hair damage-free. Highlighted hair is more susceptible to everyday aggressors such as salt water, sun rays, chlorine, and heat-styling, all of which fade and dry out strands quickly. But thankfully, Blond Absolu forms a protective shield around your hair so you can enjoy your life without worrying about damaging your hair. This is music to my ears because I'm exposed to the sun and salt water a lot this time of year, so I spritz on this spray to combat any damage and keep my hair looking bright.
Makes Hair Feel Salon-Worthy
Blond Absolu products are filled with high-quality ingredients that boost vibrancy, shine, hydration, and strength. When I took a closer look at the label, I instantly knew these products were different than any others I'd tried. The formulas include antioxidant-rich vitamin C and vitamin E, as well as hyaluronic acid. These work together to restore that softness, shine, and vibrancy your hair has the moment you leave the salon. Don't tell my stylist, but with my maintenance routine, I've gone up to five months between coloring appointments.
