Sponsored by Kérastase
Whether You're Golden Blonde or Icy Blonde, Kérastase Will Keep Your Hue Looking Salon Fresh

I'm pretty confident that once you go blonde, you'll never go back. But if you find yourself wanting to experiment with different blonde hues, there are endless color trends to satisfy your curiosity—from beachy, golden blonde to icy blonde to rich caramel blonde. I don't care which one you go with, as long as you pinky promise me one thing: Make the Kérastase Blond Absolu Blonde Guard Spray ($50) a part of your routine. It's quite literally the product that blondes of all shades need. The nourishing, salon-quality ingredients and protective formula will ensure your color stays fresh, vibrant, and luminous. Keep reading to learn why this spray and the entire Blond Absolu collection are must-haves in your blonde maintenance routine.
Salon-Quality Ingredients
Kérastase has been a salon staple for decades, and the Blond Absolu line is no exception. Every product is expertly formulated with precision and features professionally trusted ingredients that combine brightening, hydrating, and strengthening benefits to maintain the integrity of color-treated blonde hair. The formula includes brightening vitamin C, hydrating vitamin E, softening hyaluronic acid, nourishing edelweiss flower, and illuminating ultraviolet pigments—all of which help you achieve that glossy, salon-worthy finish from home.
Effortless Maintenance
Blond Absolu products are specifically formulated to help extend the life of your color in between appointments by continuously hydrating, strengthening, and protecting your strands from the inside out for up to eight weeks. (Although admittedly, I've gone much longer.) The nourishing formula also protects from fading, reduces brassiness, and shields your hair from aggressors to help you maintain that just-stepped-out-of-the-salon vibrancy and softness.
Protection and Prevention
It's no secret that color-treated hair is inherently more fragile, making it more susceptible to breakage and fading. Add common blonde aggressors such as chlorine, salt water, UV rays, and heat-styling on top of that, and your blonde can look dull and damaged much faster than you'd expect. But thankfully, Blond Absolu helps mitigate the impact of these aggressors by strengthening the hair fiber from within to reduce vulnerability and keep your shade looking salon-fresh for longer than you ever thought possible.

Emma is a beauty editor on the branded content team. She’s a passionate writer who loves all things beauty, wellness, and personal growth. Before pursuing writing, she worked in influencer marketing at Gallery Media Group, which owns the digital brand PureWow. She currently resides in sunny Los Angeles, where you can find her running to Pilates classes, sipping on matcha, or sunbathing on the beach.

