Yusra Siddiqui
After interning at Who What Wear in 2019, Yusra Siddiqui found her way to the team after graduating with a fashion media degree. She's also spent time writing and working for publications such as Fashionista, Coveteur, Nylon, and Allure. When she's on the job, she's perusing runway shows, analyzing the latest social media trends, and diving deep into all things Gen Z-related.
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Eclectic Grandpa Is the Controversial Trend That's Already Defining 2024
We can learn a thing or two from our elders.
By Yusra Siddiqui
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No Trends Here—Just 8 Crossbody Bags That Quietly Whisper "Forever Wardrobe"
Say hello to your new weekend staple.
By Yusra Siddiqui
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"Timeless" Is What I Want for My Jewelry Collection—30 Picks I'm Obsessing Over
All the everyday jewels you need.
By Yusra Siddiqui
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From The Bear to the Red Carpet, We're Eating Up Anything Ayo Edebiri Is Serving
Yes, chef.
By Yusra Siddiqui
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The Most Impressive Red Carpet Looks From the Critics Choice Awards
Are the smaller red carpets the underdogs of the season?
By Yusra Siddiqui
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The Most Impressive Red Carpet Looks From the Critics Choice Awards
Who's your best dressed?
By Yusra Siddiqui
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I Spent 2 Weeks Trying Celebrity Brands, and I Actually Now Reach For These 5
The results are surprising.
By Yusra Siddiqui
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How Celebrating Girlhood Quickly Became the Internet's Favorite Trend
The girlbosses have resigned.
By Kayla Allen
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Kendall Jenner, Hailey Bieber, and Rihanna Are All Over This One Winter Trend
It's bringing on the drama.
By Yusra Siddiqui
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From Barbie to Succession—See the Most Talked-About On-Screen Fashion Moments
Still thinking about all of Margot Robbie's vintage Chanel.
By Yusra Siddiqui
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Flats Were Everywhere in 2023, and These 4 Pairs Are Going to Dominate in 2024
Just something I've noticed.
By Yusra Siddiqui
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I'll Be Your Personal Shopping Connoisseur: 39 Nordstrom Items You Need to See
Fresh finds ahead.
By Yusra Siddiqui
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The Beckhams Inspired Me—How to Dress For A Soccer Game Like You're a WAG
Posh Spice did it best.
By Yusra Siddiqui
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No Complaints Here: 30 Comfortable Bras That Everyone Raves About
We read countless reviews to find the top bras.
By Yusra Siddiqui
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This "Boring" Basic Is Officially One of the Hottest Buys of the Season
Crochet, gauzy knits, and stripes galore.
By Yusra Siddiqui