How Ashley Graham Achieves the Most Natural-Looking Tan

last updated 4 October 2023

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If there's one thing we know about Ashley Graham, it's that she's going to have a flawless tan. That definitely rang true for her time at Paris Fashion Week. Before jetting off to the City of Lights, Graham got a tan from St. Tropez skin-finishing expert and celebrity tanner Sophie Evans using St. Tropez products.

Not only did Graham get the most flawless tan to go to Paris Fashion Week, but she also managed to maintain it while she was there. If you've ever tried maintaining a spray tan, you'll know that is quite impressive. Graham is leaving Paris just as bronzed as when she arrived, and it's thanks to a few key products that she uses for maintenance.

Luckily, I got the breakdown of every product Graham used for her "just got back from Bali" glow, including the products Evans used on her and the products she uses to maintain her glow. Keep reading for the breakdown.

St. Tropez

Self Tan Classic Bronzing Mousse

Evans used this bronzing mousse as a base for Graham.

St. Tropez

Self Tan Extra Dark Bronzing Mousse

After creating a bronze base, Evans sculpted Graham using this darker mousse.

St. Tropez

Self Tan Purity Bronzing Water Face Mist

This is Graham's favorite tanning product, and she used it throughout the week to keep the tan on her face and hands fresh.

St. Tropez

Gradual Tan Classic Daily Firming Lotion

In lieu of normal body lotion, Graham opted for this firming gradual-tan moisturizer to extend her tan's longevity.

More St. Tropez products our editors love:

St. Tropez

Self Tan Berry Sorbet Mousse

The same cult-favorite tanning mousse Graham loves is also available in this limited-edition berry scent.

St. Tropez

Luxe Tan Tonic Glow Drops

These drops allow you to have the most customized glow.

St. Tropez

Luxe Whipped Crème Mousse

This ultra-whipped formula is a breeze to apply.

St. Tropez

Self Tan Purity Vitamins Bronzing Water Body Mist

A bronzing body mist makes self-tanning as easy as possible.

St. Tropez

Tan Remover Prep and Maintain Mousse

This exfoliating remover is the perfect thing to use in between tans to prep for your next one.

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Katie Berohn is the associate beauty editor at Who What Wear. Previously, she worked as the beauty assistant for Good Housekeeping, Woman's Day, and Prevention magazines, all part of the Hearst Lifestyle Group. She graduated from the University of Colorado, Boulder, with a major in journalism and minor in technology, arts, and media, and earned her master's degree at NYU's graduate program for magazine journalism. In addition, Katie has held editorial internships at Denver Life magazine, Yoga Journal, and Cosmopolitan; a digital editorial internship at New York magazine's The Cut; a social good fellowship at Mashable; and a freelance role at HelloGiggles. When she's not obsessing over the latest skincare launch or continuing her journey to smell every perfume on the planet, Katie can be found taking a hot yoga class, trying everything on the menu at New York's newest restaurant, or hanging out at a trendy wine bar with her friends.