7 Affordable Brands That Look 10 Times More Expensive Than They Are

Sure, there are plenty of inexpensive fashion options out there. You've likely heard about most of the typical fast-fashion brands and probably wear them on the regular (as do I), but if you're looking to find some new ones to add to the mix, I have you covered. It's all about finding the affordable fashion brands translate as expensive when you wear them. Ahead, I’ll be highlighting some that you need on your radar—and in your closet.

The one thing that these brands have in common is that they manage to make pieces under $300 look 10 times more expensive than they actually are. Whether they’re using fabrics that look luxe, tapping into the coolest trends of the moment, or crafting It pieces for a fraction of the price of luxury brands, their designs always look more costly than they actually are. Go on to shop the best affordable fashion brands that look anything but.

Frankie Shop

Reinvented staples are the lifeblood of Frankie Shop, whose stores have become cult destinations in NYC and Paris. Here, you'll find forward designs rooted in classic silhouettes.


Just-launched label Remain made its debut during Copenhagen Fashion Week and has already gained momentum among the fashion set. It aims to create pieces you'll have in your closet for seasons ahead, so you know these will be great purchases.


Another Copenhagen-based brand, Ganni completely encapsulates Scandinavian style with its effortless prints and forward designs.


L.A.-based brand Staud is the ultimate must-have for cool girls. Its bags are reasonably priced, but the brand also has seriously covetable clothes and shoes.

The Line by K

Here's another L.A.-based brand to know about. The Line by K is where you'll find beautiful skirts and dresses but also perfectly cut tees in fun shapes and colors.


If you've been looking for the perfect going-out top, search no further than Harmur, whose specialty is the backless top.

& Other Stories

Look to & Other Stories for everything from on-trend pieces to classic staples that have hard-to-resist prices.