H&M's New Collection Is Just How I Like It—Cozy, Chic, and Affordable

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(Image credit: H&M)

I started plotting my cold-weather wardrobe while it was still 90 degrees outside, and I'm so excited to finally be able to wear some of the pieces I've been eyeing (without having to blast the A/C in my apartment, that is). I'm keeping it simple this year: My shopping list includes lots of cozy knits and a few great bottoms to wear with them. It's no surprise the first place I'm shopping is H&M because I always find the best on-trend items that are also—you guessed it—affordable. Their latest collection is absolutely no exception: It's got all of the cozy and chic items I could ever want to wear when it's cold out. I want every single piece, but I've narrowed it down to these 14 that happen to be under $50 (for now at least). It's called self-control, people.

Associate Fashion Director, Branded Content

Michaela Bushkin is the associate fashion director on the branded content team. She is based in Los Angeles and is going on her sixth year at Who What Wear. Michaela has always worked in the content world, previously at Whalerock and The Zoe Report. Her current role involves executing content, photo shoots, and events for fashion brands from retailers to luxury designers and everything in between. She spends her free time online shopping (or "researching" as she likes to call it), reading at the beach, and trying as many new restaurants in L.A. as possible.