The Bag Trend I Can't Wait to Wear
There has been a time and place for basket bags, beaded bags, and net bags as essential accompaniments to my summer ensembles, but a new silhouette has recently been surfacing as my new favorite accessory du jour—the drawstring pouch bag.
Elegant, charming, and sartorially refreshing, the drawstring bag dates back to as early as the 13th century but rose to popularity throughout the 18th and 19th centuries—when women spent a great deal of time customizing and embroidering them—coordinating colors to their outfits. By the 20th century, small beaded drawstring pouches were all the rage—a hit at dance halls of the roaring 20s. Today's recent versions are a throwback to those embroidered beauties—thanks to contemporary brands like Ganni bringing them to life in cool materials and colorful patterns. The Insta set has been quick to take on the emerging trend, and now so can you with the plethora of chic options currently infiltrating the market. And while it's the perfect accessory for a night out, they look just as cool in a daytime setting paired with casual jeans and tees.
Scroll below for the coolest new petit drawstring pouches to try this season and beyond.
Crafted from loose-knit macramé, this is an eclectic-cool way to stash your essentials.
So wonderfully fun. We're all for colorful sequins day and night.
Luxe pink satin and a gold sequined cheetah are sure to make your outfit pop.
Delicate embroidery and silk tassels bring an ornate flair to a minimal ensemble. So romantic.
This fringe looks so fun and fancy when you shake it around. An Insta moment waiting to happen.
For more casual affairs, opt for linen in a pretty pale blue hue.
Up next: the most versatile handbags for under $100.
Judith Jones is the senior fashion market editor at Who What Wear who specializes in shopping content and trend stories with high-affiliate impact. She shares the coolest, most desirable fashion market finds and brands for every budget. Previous to working in fashion, Judith worked as a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) sharing her passion for travel and culture.
-
It's Not a Coincidence—Everyone Is Trading Black Handbags For This Clashing Trend
Olivia Rodrigo included.
By Allyson Payer
-
I Want a Rich-Looking Wardrobe—33 Perfect Picks From Nordstrom's Cyber Monday Sale
Get your hands on these chic gems.
By Jennifer Camp Forbes
-
Is It Just Me, or Is Every Stylish Woman in L.A. and NYC Wearing This Elegant Bag Color?
Sorry, black bags.
By Nikki Chwatt
-
Fun Fact: The Absolute Best Designer Bags of the Season Are All From Nordstrom
Shop with ease, my friends.
By Nicole Akhtarzad Eshaghpour
-
I Own Over 8 Staud Bags, But These 4 Are the Ones I Actually Tell People to Buy
Confession time.
By Jasmine Fox-Suliaman
-
I'm a Professional Shopper—30 Elegant Picks I'm Eyeing From Mango, COS, and Nordstrom
These Cyber Monday deals are too chic to pass up.
By Jennifer Camp Forbes
-
My Friend Wants a Chic Wardrobe—I Sent Her These Black Friday Fashion Deals
Discounted gems from Nordstrom, Zara, J.Crew, and more.
By Jennifer Camp Forbes
-
Sarah Jessica Parker Already Wore Spring 2025's Most Sought-After Handbag
Fashion people can't stop talking about it.
By Eliza Huber