These Luxury Beauty Brands Are Now on Amazon—Here's What I'm Adding to Basket

When you think of Amazon, luxury beauty might not be the first thing that springs to mind. While we would usually make a B-line to Amazon when we're in need of a new book or an extension lead on next-day delivery, it's not the first port of all for buying your luxury skincare serums and moisturisers. However, that is about to change.

Amazon has now launched Luxury Stores, a dedicated landing page on Amazon, which is about to change how we shop for premium fashion and beauty online. You can shop designers such as Christopher Kane and Altuzarra, but most excitingly—in my role as a beauty editor—is that you can now shop premium beauty brands too. All of which you can access with the fast delivery that Amazon is known for. Plus, you know that you're buying from a genuine source. 


(Image credit: @emmahoareau)

There are more beauty brands yet to be announced (watch this space) however, Dr Barbara Sturm—AKA, one of Hailey Bieber's favourite skincare brands—was the first brand to announce its arrival on the platform. We can expect more to join on Amazon soon. In the meantime, these are the best luxury beauty brands on Amazon right now, and below are the products that I'm adding to my basket. Why not take a scroll and come shopping with me?

Luxury Beauty Brands on Amazon

1. Dr Barbara Sturm

2. RéVive

3. Omorovicza

4. Pietro Simone

Up Next, I'm A Beauty Editor–These Are My Favourite Online Beauty Stores I Actually Shop

Eleanor Vousden
Beauty Editor, Who What Wear UK

Eleanor Vousden is the beauty editor for Who What Wear UK. She was previously deputy editor at Hairdressers Journal, health writer at Woman & Home and junior beauty editor at beauty website Powder. She has also contributed to Wallpaper and Elle Collections with written and styling work.Working as a beauty journalist since 2015 after graduating in fashion journalism at the London College of Fashion, she has been highly commended at the BSME Talent Awards for her work on Powder and also contributed to the title winning Website of the Year at the PPA Awards.Eleanor’s journalistic focus is to provide readers with honest and helpful beauty content. Through words, video and live broadcast, she has interviewed several celebrity makeup artists, hairstylists and top dermatologists throughout her career, as well as celebrities such as Sarah Jessica Parker and Scarlett Johansson. She has a particular interest in finding solutions for acne and eczema, which she has experienced firsthand. She has also amassed a large collection of fragrances and can never say no to a new candle.When she’s not writing or testing the latest beauty product or treatments, she’s on the seafront in her hometown of Brighton and Hove, where she lives with her partner and her miniature dachshund.