15 New-In Buys From Zara, COS and Reformation My French Best Friend Is Eyeing Up Right Now

My French best friend is so damn chic, so I asked her what was on her wish list right now. These are the 15 buys from Zara, COS and Reformation she sent me back.

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French Girl New In COS, Zara, Reformation 2026
(Image credit: Future)

When it comes to shopping inspiration, I trust only a very small circle—and my French best friend sits firmly at the top of that list. Her style is effortless, elegant and always feels just trend-led enough. And with spring 2026 on the horizon, I asked her which new arrivals she’s been bookmarking lately. The result is a sleek selection from Zara, COS and Reformation that has me seriously considering a wardrobe refresh. Scroll on for the 15 pieces she's loving right now. And so am I...

Poppy Nash
Poppy Nash
Managing Editor

Poppy joined the Who What Wear UK team as managing editor in 2022. After graduating from university with a degree in English literature, she worked for several publications, including Women's Health, The Times and Marie Claire.

As WWW UK’s managing editor, Poppy looks after the content calendar and all output across the brand, in addition to working with contributors and supporting with social media planning, branded content, marketing and brand strategy. A keen eye for detail means Poppy oversees the production of tentpole moments such as special issues, events, gift guides and more. You won’t find many articles by Poppy on site, but when you do there’s no doubt they will either be focused on dresses, handbags or classic high-street buys she shares with her mum. Or better yet, all three!