Sponsored by Rodan + Fields
I've Been a Beauty Editor for 13 Years, and I Always Skipped Eye Cream—Until Now
I'll admit eye cream often falls off my list when I'm doing my skincare routine. On busy days, which happen quite often, I'll jump right into moisturizer and sunscreen without a second thought, completely neglecting the skin around my eyes. It's a good thing my fellow editors are highly influential, and all it took was a "Wow, you really don't wear eye cream?" to get me to change my mind. When they told me about the eye creams on their radar, Rodan + Fields's Redefine Multi-Function Eye Cream caught my attention, so of course I had to pick Group Executive Director Caitie Bellamy's brain. Read on for her experience with Rodan + Fields.
Why should eye cream be part of everyone's skincare routine?
In a multi-step skincare routine, eye cream is often put on the back burner. "I used to skip eye cream, but now I’ve realized how much of a difference that extra step can make in keeping the skin around my eyes looking hydrated and refreshed," Caitie says.
Many people don't know that perimenopause can cause declining estrogen, which accelerates collagen loss around the eyes faster than anywhere else on the face. This can mean deeper crow's feet, sagging skin, and an overall heaviness that makes you look more tired. The Rodan + Fields Redefine Multi-Function Eye Cream contains vitamins C and F, peptides, and grape and daisy botanical extracts that visibly firm, lift, and strengthen the delicate skin around your eyes, fading away signs of aging.
How effective is this eye cream?
It takes just eight weeks of use to see a visible difference in the texture of the eye area, but this cream moisturizes instantly. In an eight-week clinical study, 94% reported fewer under-eye wrinkles, 94% reported fewer crow's feet, 91% noticed firmer skin around the eye area, and 100% of users saw more moisturized skin right away.
What separates this eye cream from the others on the market?
"For me, it's the multitasking aspect," says Caitie. "I love that one product targets so many of the things I care about around my eyes, from hydration and fine lines to firmness and brightness." This product was designed by dermatologists to target all signs of aging around the eyes. Unlike the single-benefit eye creams on the market that only combat one sign of aging, the Rodan + Fields Redefine Multi-Function Eye Cream targets wrinkles, sagging, and contour loss in one formula.
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Aniyah Morinia is a beauty and fashion editor based in New York City. Since starting at Who What Wear, Aniyah has developed a passion for hosting livestreams, working red carpets, and creating TikToks in addition to writing fashion and beauty stories. She'll never pass up the opportunity to uncover an NYC hidden gem or mix and mingle with her friends (all while swapping holy-grail products, of course).

