Eleanor Vousden
Eleanor Vousden is the beauty editor for Who What Wear UK. She was previously deputy editor at Hairdressers Journal, health writer at Woman & Home and junior beauty editor at beauty website Powder. She has also contributed to Wallpaper and Elle Collections with written and styling work.
Working as a beauty journalist since 2015 after graduating in fashion journalism at the London College of Fashion, she has been highly commended at the BSME Talent Awards for her work on Powder and also contributed to the title winning Website of the Year at the PPA Awards.
Eleanor’s journalistic focus is to provide readers with honest and helpful beauty content. Through words, video and live broadcast, she has interviewed several celebrity makeup artists, hairstylists and top dermatologists throughout her career, as well as celebrities such as Hailey Bieber, Sarah Jessica Parker and Scarlett Johansson.
She has a particular interest in finding solutions for acne and eczema, which she has experienced firsthand. She has also amassed a large collection of fragrances and can never say no to a new candle. When she’s not writing or testing the latest beauty product or treatments, she’s on the seafront in her hometown of Brighton and Hove, where she lives with her partner and her miniature dachshund.
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The 14 Nail and Bodycare Products Our Expert Beauty Judges Can't Be WithoutAward-winners from top to toe.
By Eleanor Vousden
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Hundreds of Hair Products Later, Our Judges Crown These 24 the Very BestNext-level haircare.
By Eleanor Vousden
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I've Tried Them All, But This Under-Eye Concealer Is by Far the Very Best for Dark CirclesDark circles don't stand a chance.
By Eleanor Vousden
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I Tried a £380 Sculpting Facial Device for a Month—These Are the ResultsI have thoughts.
By Eleanor Vousden
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If You're Bored of French Tips, Then Colour-Block French Manicures Ought to Be on Your Radar for AutumnPick 'n' mix.
By Eleanor Vousden
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The French Braid Is Making Moves to Become Autumn's Biggest Hairstyle Trend—Here's How to Do ItIt's surprisingly easy.
By Eleanor Vousden
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It's Indisputable: These Are the Most Iconic Lipsticks in ExistenceIcons only.
By Eleanor Vousden
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Everyone Always Asks Me If Beauty Pie Is Worth It—These Are My Honest ThoughtsFrom an editor who's tried the membership.
By Eleanor Vousden
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Collagen Eye Creams Won't Do Much, But an Eye Surgeon Says These 7 Alternatives WillThey really work.
By Eleanor Vousden
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Autumn Perfumes Are My Entire Personality—These 7 New Launches Will Guarantee You ComplimentsNew season, new scent.
By Eleanor Vousden
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I Just Tried a Full Face of Jones Road—These Are the Best Products I'd Actually BuyThe makeup-bag-worthy products.
By Eleanor Vousden
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Perfume Advent Calendars Are So Good This Year—These Ones Are on Our Wish Lists for 2026For the fragrance lovers.
By Eleanor Vousden
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I Recommend This Results-Driven Serum More Than Any Other—And It's 20% Off Right NowGlowing skin awaits.
By Eleanor Vousden
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Voluminous Hair Is My MO—These 9 On-Sale Products Help Me Achieve ItBig hair awaits.
By Eleanor Vousden
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A Thermal Brush Is Your Fast-Track to Salon-Level Hair With Minimal Effort—These Are the Best AroundA blowdry without the faff.
By Eleanor Vousden