
Eleanor Vousden
Eleanor Vousden is the beauty editor for Who What Wear UK. She was previously deputy editor at Hairdressers Journal, health writer at Woman & Home and junior beauty editor at beauty website Powder. She has also contributed to Wallpaper and Elle Collections with written and styling work.
Working as a beauty journalist since 2015 after graduating in fashion journalism at the London College of Fashion, she has been highly commended at the BSME Talent Awards for her work on Powder and also contributed to the title winning Website of the Year at the PPA Awards.
Eleanor’s journalistic focus is to provide readers with honest and helpful beauty content. Through words, video and live broadcast, she has interviewed several celebrity makeup artists, hairstylists and top dermatologists throughout her career, as well as celebrities such as Hailey Bieber, Sarah Jessica Parker and Scarlett Johansson.
She has a particular interest in finding solutions for acne and eczema, which she has experienced firsthand. She has also amassed a large collection of fragrances and can never say no to a new candle. When she’s not writing or testing the latest beauty product or treatments, she’s on the seafront in her hometown of Brighton and Hove, where she lives with her partner and her miniature dachshund.
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Hailey Bieber Subtly Debuted Summer's Biggest Hair Trend at Coachella, and You Probably Missed ItNope, it's not a bob.
By Eleanor Vousden
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Bella Hadid, Gracie Abrams and Zendaya Are All Co-Signing These Summer Blush Trends for 2026You'll want to copy these.
By Eleanor Vousden
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I've Finally Found It: A Non-Greasy SPF That Actually Works Underneath Makeup—and It's Only £16K-beauty does it again.
By Eleanor Vousden
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3 Celebrity Makeup Artists Just Schooled Me on How to Apply BronzerGet glowing.
By Eleanor Vousden
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Fashion People Are Wearing French Tips on Their Nails Right Now—11 Chic Designs We're Taking to the SalonYour spring mani, sorted.
By Eleanor Vousden
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Trust Me: These 26 Chic Medium-Length Haircuts Require Minimal MaintenanceThe perfect middle ground.
By Eleanor Vousden
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From Gracie Abrams to Zendaya, Everyone Is Chopping Their Hair Into an Elfin Bob for SpringShort and chic.
By Eleanor Vousden
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If I Had a Pound for Every Compliment This £250 Perfume Won Me, I Could Buy Another BottleSeriously.
By Eleanor Vousden
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I Used AI to Create a Custom-Blend Foundation That Looks Second-Skin—Here's How to Do ItIt's surprisingly accurate.
By Eleanor Vousden
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I Have Hooded Eyes—And These Are the Eye Makeup Looks That Work for MeApproved by a makeup artist.
By Eleanor Vousden
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I've Received 10 Times More Compliments on My Hair Since I Started Using This ProductMy hair has never felt better.
By Eleanor Vousden
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I Tried the New and Improved Currentbody LED Mask for Over a Year—Here Are the Changes I NoticedIs it worth it?
By Eleanor Vousden
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Okay, so Victoria Beckham's New Bronze Tints Give Me the Most Sun-Kissed Glow EverSummer skin, bottled.
By Eleanor Vousden
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This Is the Easiest Way to Fake a Salon-Grade ManicureA beauty editor's hack.
By Eleanor Vousden
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Nothing Lifts My Stubbornly Straight Eyelashes Except for These 11 MascarasThey rival a lash lift.
By Eleanor Vousden