From Etsy to H&M—27 Alternative Wedding Outfits for the Low-Key Bride


(Image credit: @annelauremais)

The past year has not exactly been easy for couples who planned to tie the knot. With canceled plans and postponed wedding dates due to the global pandemic many couples have instead opted for simple, low-key celebrations that may (or may not) be followed by a bigger event at a later date. Because of this, we’ve also seen a rise in women choosing alternative and nontraditional wedding outfits catered to a more low-key celebration. As Lily Allen proved you can still look striking and have lots of fun with your look if you decide to go this route.

So whether you’re planning to have a Courthouse ceremony or celebrate in your own backyard, below we’re sharing some of the most beautiful nontraditional wedding dresses and outfits that are unique, memorable, and ideal for every budget. From vintage Etsy finds to buzzing cool-girl brands, keep scrolling for wedding outfit ideas for the low-key bride.


(Image credit: @daily_sleeper)


(Image credit: @lilyallen)


(Image credit: @natashaheasman)

Up next, 6 bridal trends we're betting we'll see once weddings are a thing again.

Judith Jones
Senior Fashion Market Editor

Judith Jones is the senior fashion market editor at Who What Wear who specializes in shopping content and trend stories with high-affiliate impact. She shares the coolest, most desirable fashion market finds and brands for every budget. Previous to working in fashion, Judith worked as a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) sharing her passion for travel and culture.