Who What Wear Who What Wear
flag of US
US
flag of Australia
Australia
flag of UK
UK

shop with isa

  • Trends Trends
      • sub-nav-trends
        • View all Trends
        • Spring
        • Summer
        • Fall
        • Winter
        • Runway
  • Outfits Outfits
      • sub-nav-outfits
        • View all Outfits
        • Airport Style
        • Office
        • Street Style
        • Vacation
        • Party
  • Shopping Shopping
      • sub-nav-shopping-guides
        • View all Shopping
        • Denim
        • Dresses
        • Handbags
        • Shoes
        • Luxury
        • Basics
        • Jewelry
        • Under $100
        • Swim
        • Lingerie
        • Promo Codes
        • Livestream Shopping
  • Beauty Beauty
      • sub-nav-beauty
        • View all Beauty
        • Hair
        • Skin
        • Makeup
        • Nails
        • Fragrance
  • Editors in Residence
  • Podcast Podcast
      • sub-nav-podcast
        • View all Podcast
        • Who What Wear Podcast
        • Second Life
  • Living Living
      • subnav-living-us
        • View all Living
        • Travel
        • Home
        • Wedding
        • Parenting

shop with isa

  • NEWSLETTER
  • Don't miss these
    Influencer wearing a half-zip pullover and brown leggings at a ski resort
    Winter 5 Trends Cool European Women Are Wearing on Their Winter Vacations
    fashion collage of two European style influencers Sylvie Mus and Clara Dyrhauge wearing 2026 outfits with chic coats, sweaters, and jeans
    Trends I'm a Senior Shopping Editor—30 Jeans, Sweaters, and Coats I'm Eyeing for an Incredibly Stylish Winter 2026
    a collage of street-style, celebrity, and brand campaign imagery featuring the buzziest luxury items of spring 2026
    Luxury The Hot List: 25 Must-Have Luxury Items That Will Be Buzzy in 2026
    The 2026 shopping list, according to a fashion editor
    Shopping I'm a Shopping Director—These Chic Items Are Giving "I'm Fashionable in 2026"
    @emilisindlev wears a pink The North Face puffer jacket in a black fluffy hat
    Shopping The Cool Winter Coats From The North Face, Aritzia, and ALO That I Know Fashion People Will Be Into
    @nlmarilyn wearing a non-basic winter essential, like long maxi coats.
    Basics Not Jeans, Not Sweaters: 7 Nonbasic Winter Items You Probably Don't Own But Should
    Woman wears white top, trench coat, and jeans while walking and posing on the street with cars behind her. She also carries a white handbag with a scarf tied around it.
    Shopping I Don't Make the Rules—These Surprise Designer Sale Items Popped Up at Nordstrom
    Woman in dark brown faux-fur coat
    Winter The Elegant Trend French Women Are Wearing With Their Jeans Until Spring
    @signeemilieolesen outfit closeup in grey jacket with scarf detail and black tassel beaded necklace
    Shopping Shop 30 of This Week's Best New Arrivals
    Collage of adidas sneakers, sunglasses, and toteme bag
    Shopping No Doubt, Street-Style Celebs Will Wear These 16 NET-A-PORTER Arrivals in 2026
    @annabelrosendahl in brown nour hammour shearling coat
    Luxury Expensive But Worth It—the Best Designer New Arrivals That Scream 2026
    Eliza Huber in the dressing room at COS wearing a navy blue polo sweater with a leather skirt.
    Shopping The Stores? Zara, H&M, and COS. The Receipts? These 45 Easy, Elegant, and Elevated Items
    Collage of Free People Winter Collection
    Winter I Told My Winter Wardrobe to Take a Hike When I Saw These Free People Arrivals
    @annabelrosendahl casual outfit closeup in white button down, brown blazer, gold necklace, and sweaters under and around waist
    Shopping 42 Things You Have to See From Nordstrom, Revolve, and Zara Right Now
    From left to right. One model wears white shirt, coat and trousers. The next model wears a pinstripe set with a white shirt under it. Last model wears gray sweater with pleated leather skirt and boots.
    Shopping Psst, You Heard It Here First—These Chic H&M, Zara, and COS Finds Are So 2026
    By Who What Wear
    in Features
    Who What Wear
    Latest
    • Hilary Duff wearing a brown outfit at the airport in Toronto
      It's Official: This Is the Best Color to Wear to the Airport

      As seen on Hilary Duff in Toronto.

      By Allyson Payer

    • Best J.Crew Outfits January 2026
      5 Chic Outfits from J.Crew That Will Impress Your Fashion Friends

      Rich-looking outfits in 2026 only.

      By Josephine Hadjiloucas

    Who What Wear

    • about us
    • Contact Future's experts
    • Terms and conditions
    • Privacy policy
    • Cookies policy
    • Careers
    • Contact us
    • Contact Future's experts
    • Accessibility Statement
    • Advertise with us
    Add as a preferred source on Google

    Who What Wear is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

    © Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.