When I think of skincare goals, the first person that comes to mind is Who What Wear beauty director, Erin Jahns. TBH, her skin is looking brighter than my future at this point. Anyway, being the nosy person I am, I had to know every last detail of how she makes her complexion look so unbelievably radiant. A consistent skincare routine and healthy lifestyle are key, but she also spilled the complexion products that really take her glow to the next level.
Before we get into her recs, she also let me in on where she shops for her makeup. "Nordstrom is such a one-stop shop for beauty, and it also holds so much nostalgia," she tells me. "I used to spend hours walking the aisles of the beauty department with my mom, and it was there that I made my first-ever 'prestige' makeup purchases."
The convenience is also a major selling point for her. "There's nothing more ideal than having all of your favorite brands under one roof, and they're constantly restocking my ride-or-dies," she says. Thank goodness—no more placing five different orders or facing that dreaded "out of stock" notification.
Without further ado, keep scrolling to shop Erin's top products for a flawless, glowing complexion. You're going to want to bookmark this list!
"Let's be real, have you ever watched a makeup tutorial where this primer-highlighter hybrid wasn't used? I love a multitasking complexion product, and this lightly shimmering liquid is like a shot of green juice for my face. On days when I'm not wearing full makeup I'll simply use it as a topper for my moisturizer (it adds a touch of glow and warmth to my complexion), but most of the time you'll find me either mixing in a drop or two with whatever foundation I'm going to wear, or adding it to the high points of my face post-foundation and concealer. If you're like me and want an understated glow, but you don't love glittery highlighters that so obviously advertise that you're wearing makeup, you will love this." — Jahns
"I'm 32 and I've had this iconic liquid foundation in my makeup arsenal since I was in college. This foundation is the foundation I rely on when I'm not messing around and want full, flawless coverage. It's always had an impressive shade range, and you just can't beat the oil-fighting matte finish and its 24-hour staying power." — Jahns
"There are so many makeup products on the market that promise 'airbrushed' or 'flawless' results, but this cult-classic pressed powder from Charlotte Tilbury is one of the very few that actually delivers. It's my favorite pressed-powder formula of all time due to hydrating, skin-flexible ingredients that never leave me creased, chalky, or cakey, and the soft-focus nanoparticles that do, indeed, give me the dreamiest doll-like skin." — Jahns
"I already told you about my favorite pressed powder, but this ultra OG classic from Laura Mercier is my favorite loose powder formula. It's another beloved product I've used and obsessed over for at least 10 years. Fun fact: It was introduced way back in 1996 as one of Laura Mercier's five original products. When a product is still the gold standard after nearly 30 years, you know it has next-level skin-perfecting powders!" — Jahns
"This is one of those products I don't use on a daily basis, but it is completely irreplaceable in terms of the finish and coverage it offers. Whoever named this concealer was spot-on. It makes any imperfections vanish right before your eyes, and the coverage is so elite that it really does feel like an IRL filter, airbrushing away any unwanted discoloration or shadows. I have the hardest time camouflaging my genetic dark circles, and this stuff completely transforms my face with a couple of quick taps (versus other concealer formulas that often require multiple layers)." — Jahns
"This is a go-to foundation when I'm seeking lighter coverage but still want my skin to look healthy, glowy, and even. It's known to really keep your skin looking like skin (hence why it's been used on countless celebrities) and is supremely easy on my sensitive, congestion-prone skin." — Jahns
This concealer (and its matching foundation) has had rave reviews for years now. It has glycerin, caffeine, and vitamin E to brighten under-eye circles and conceal imperfections, all while leaving a skin-like finish that's nearly undetectable.
A foundation that improves your skin? If you're acne-prone like me, this makeup-skincare hybrid will be your new best friend. It conceals and blurs imperfections, smooths texture, and (drum roll) even improves clarity after six weeks. Skincare ingredients like cacao peptides and biomimetic oat help defend against environmental aggressors and work to strengthen your skin's barrier. Oh, and did I mention it also gives a luminous, breathable finish? I'm sold.
This creamy, dreamy, emollient-rich concealer stick effortlessly camouflages imperfections and provides a velvety satin finish that's super buildable, making it perfect whether you're doing no-makeup makeup or a full beat.
I don't know how this full-coverage concealer manages to looks so natural, but somehow it does. It must be the floral extracts—iris and wild pansy smooth and hydrate the skin, ultimately leaving you with a flawless dewy complexion.
This weightless foundation has your back no matter what. It's waterproof, sweatproof, tearproof, and delivers a gorgeous, natural-matte finish. Bonus points for its addition of hyaluronic acid and SPF.
Have you ever tried a color corrector? Fair warning, you might be shook at the difference it makes. This one neutralizes everything from under-eye circles to hyperpigmentation, and also layers beautifully under concealer for an undetectable finish.
Don't count out powder foundation, okay? Especially if your complexion leans on the oily side, you can rely on this magical little compact for a velvety, airbrushed finish every time. Use a sponge for a full coverage base, or a fluffy brush for lighter coverage or touch-ups.
