Keeks Reid
Beauty journalist Keeks Reid created beauty content for Who What Wear UK as a freelancer between 2021 and 2023, contributing insightful pieces on key product recommendations, with a particular specialism in haircare. She is now the Beauty Director of Cosmopolitan.
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Not Being Dramatic, But This Might Be My Favourite Lipstick Launch in YearsFenty Beauty coming through yet again.
By Keeks Reid
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This Is the Super-Effective Facial I Get Before Any Big EventIt's a workout for your face.
By Keeks Reid
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As an Oily Girl, I Have to Wear Matte Foundations—These Are My FavouritesOnly shining in the best way.
By Keeks Reid
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These Cult Perfumes and Candles Are Worth Every Single Bit of HypeIt's an obsession at this point.
By Keeks Reid
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I Just Tested the New GHD Thin Wand—These Are My ThoughtsSo versatile.
By Keeks Reid
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As A Shiny Girl, I’ve Tried Many Face Powders and These Are The BestMattify me.
By Keeks Reid
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I Try A Lot Of Beauty Products, But I Still Reach For These ClassicsOld school beauty.
By Keeks Reid
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Grey Blending Is the Best New Way to Transition Colour, According to ExpertsThe coolest cool tone.
By Keeks Reid
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I Own Dozens of Eye Shadow Palettes, But These Are the Ones I Use on RepeatWithout a shadow of a doubt.
By Keeks Reid
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My Highlights Have Never Looked Healthier Thanks to This Colour ConditionerVibrant as ever.
By Keeks Reid
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I've Had So Many Compliments on My Lashes Since Using This Cult ProductForget falsies.
By Keeks Reid
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I've Asked an Expert, and This Is What Rice Water Actually Does for the HairThe new wonder ingredient?
By Keeks Reid
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This Is the One Hair Trick That'll Hold Your Waves All NightWaves for days.
By Keeks Reid
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I've Done the Research, and These Liquid Lipsticks Actually Last All NightAnd I really mean all night long.
By Keeks Reid
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I Hate Waiting Around, But These Hair Masks Work in Less Than 5 MinutesThere's no time to waste.
By Keeks Reid