
Jennifer Camp Forbes
Jennifer Camp Forbes is currently a senior shopping editor at Who What Wear, where she has worked in a variety of capacities for over a decade, including creative director and various editor roles. She’s well-known as a shopping expert that’s sought out for advice and insight on the latest trends, outfit ideas, and fashion picks thanks to her thoughtful shopping roundups, digital moodboards, and extensive knowledge of up-and-coming brands, plus the new arrivals sections of the chicest retailers. Jennifer has had a lifelong interest in fashion which led her to intern at Harper’s Bazaar as an undergraduate. Later, while working towards her masters degree in psychological counseling at Columbia University, she founded two digital fashion publications: Le Fashion and Olsens Anonymous. The popularity of both sites grew and after graduation she decided put her plans to become a therapist aside to pursue a career in fashion. While she has called Los Angeles and New York City home in the past, she currently works remotely from Massachusetts. When she’s not obsessing over and writing about her latest fashion finds, she is delighting in raising two little ones with her highschool sweetheart, perusing TikTok religiously, listening to podcasts and audiobooks, creating abstract photographs, and eating the best Mexican food she can get her hands on.
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A Rich-Looking Closet Is the Goal—31 Amazon Picks That Surprisingly Fit the Bill
Bring on the compliments.
By Jennifer Camp Forbes
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There Are Over 500 Tops and Jeans at Zara, But Only These 32 Chic Picks Need Your Attention
I'll bet they'll sell out before July's over.
By Jennifer Camp Forbes
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According to the Fashion Set, It's Officially a Sardine Summer—35 Picks They Can't Get Enough Of
The tinned-fish trend is in full effect.
By Jennifer Camp Forbes
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25 Criminally Good Madewell Sale Finds That Fashion People Are Adding to Their Carts
Up to 60% off? Yes, please!
By Jennifer Camp Forbes
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27 Incredibly Tempting Summer Picks From Nordstrom and Zara That Scream It Girl
Did I mention everything is under $150?
By Jennifer Camp Forbes
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10 Summer Outfit Ideas That Will Make Anyone Look Like a Fashion Person
Get ready for endless compliments.
By Jennifer Camp Forbes
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31 Zara Summer Standouts Fashion People Are Swooning Over
Shop them before they sell out.
By Jennifer Camp Forbes
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You Had Me at 50% Off—25 Chic Gap Sale Finds That Will Be Instant Summer Closet Staples
One step closer to effortless outfits.
By Jennifer Camp Forbes
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I'm Not a Fan of Showing My Arms—40 Incredibly Chic Summer Finds That Keep Them Covered
One less thing to think about.
By Jennifer Camp Forbes
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So You Have an Eye on Everything Designer But Don't Have the Budget—31 Luxe-Looking Finds That Scratch the Itch
Everything is under $150.
By Jennifer Camp Forbes
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The Adidas and Liberty London Collab Just Dropped, and the Samba Trainers Will Sell Out
Call me obsessed.
By Jennifer Camp Forbes
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If You Ask Me, It's Officially a Zara Summer—30 Chic Pieces Fashion People Are Beelining for This Season
These are guaranteed to sell out.
By Jennifer Camp Forbes
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These 30 Zara Pieces Will Be the Guaranteed Stars of Your Summer Highlight Reel
Shop them before they sell out.
By Jennifer Camp Forbes
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This Is the Skirt Fashion People Are Going to Be Wearing for the Next 3 Months
Here's how to style yours.
By Jennifer Camp Forbes
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32 Affordable Ashley Olsen–Coded Picks That I Have My Eye on for Summer
Effortless, luxe, and incredibly chic.
By Jennifer Camp Forbes