
Mica Ricketts
Mica Ricketts is a freelance beauty editor, copywriter and regular contributor to Who What Wear UK. She also writes for titles including Marie Claire UK, Refinery 29 and Cosmopolitan, and previously worked at Who What Wear UK as Beauty Editor from 2019 to 2021. With experience in both editorial and content management, she also works with beauty brands and small businesses on brand messaging and content strategy. As a busy mum of two, she is passionate about finding efficacious beauty products that can disguise all signs of tiredness with minimal effort.
Mica often contributes to Who What Wear UK's Next in Beauty awards as part of our expert judging panel, testing countless products over a period of a few months to help whittle down to the very best in class.
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Foundations for Pale Skin Can Be Hard to Come By, But Our Editors Rate These 11 FormulasLook no further for your perfect match.
By Mica Ricketts
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This Underrated Product Is About to Elevate Your "No-Makeup Makeup" LookThe key to naturally fluttery lashes.
By Mica Ricketts
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Sorry, Almond Tips—Square Nails Are Going to Be Everywhere in 2026This shape is making a comeback.
By Mica Ricketts
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Every Beauty Editor I Know Agrees—These Perfumes Will Never Fail to Earn You ComplimentsUtterly transportive.
By Mica Ricketts
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Short Hair Isn't Going Anywhere in 2026—8 Styles That Will DominateNew year, new chop.
By Mica Ricketts
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If You Want to Smell Like Old Money, This Italian Perfume Brand Should Be on Your RadarTimeless and luxurious.
By Mica Ricketts
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According to Experts, These 7 Haircut Trends Will Be Everywhere in 2026Your guide to the best 2026 haircuts.
By Mica Ricketts
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I've Spent Years Hunting for the Best Conditioners for Fine Hair—Here's My Final EditThey strike the perfect balance of silky and bouncy.
By Shannon Lawlor
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The 14 Best Moisturisers for Over-40 Skin, According to ExpertsThey come highly recommended.
By Mica Ricketts
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Trust Me: These 19 Affordable Perfumes Smell Really ExpensiveDid I mention they're all under £40?
By Mica Ricketts
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This Is the Quick-Fix Product I Swear by When I'm Tired But Need to Look FreshCue the "you look so rested" compliments.
By Mica Ricketts
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These Are the 11 Best Hair Diffusers for Defined and Bouncy Curls, According to ExpertsPlus pro tips on how to use them.
By Mica Ricketts
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Forget Intricate Updos—These 17 Chic Twisted Hairstyles Are Far CoolerTrust us: they’re easy to re-create.
By Mica Ricketts
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I Tried Every Volumising Spray I Could Find—Only These Ones Are Truly Worth the HypeYou can really see the difference.
By Mica Ricketts
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These Witchy, Mood-Boosting Perfumes Are Amongst the Coolest I've Ever TriedTrust us: they’re a vibe.
By Mica Ricketts