10 Different Jobs You Can Have at a Fashion Company

As we've already pointed out, there’s no set path for breaking into the fashion industry these days. For example, I’ve shared how I landed my dream job all the way from Kansas, our editor Lauren Eggertson wrote about how she made it in the industry, and Kristen Nichols explained how she never studied fashion and still landed a job in New York City. The point here is if you want something bad enough, you’ll find a way to make it happen, whether that’s finding an internship or editorial job. Today we’re slightly shifting gears and sharing 10 different jobs in the fashion industry that aren’t an editor position.

From our head of people and culture and social team members to our sales team and campaign managers, keep reading to get to know the incredibly talented women working at Who What Wear and learn more about the plethora of roles within the fashion industry.

Nicole Shoohed, Social Strategist

Photo:

Nicole Shoohed

Job Title & Department:
Social Strategist, Creative Strategy/Social

What are the three most important things you do?
1. Make sure our editorial and branded social strategies are aligned and consistent.
2. Collaborate with our internal teams to create interesting social programs and work with a wide range of fashion, beauty, and lifestyle brands to execute our branded content campaigns.
3. Build MyDomaine's Instagram community by posting beautiful and inspiring imagery and also using it as a platform to shed light on the amazing content our editors publish daily.

What’s the best piece of career advice you’ve received?
To love what you do, go after your dreams without any hesitation, and to know your worth and be willing to stand up for yourself when it matters. Also, to not be so hard on yourself, to take everything with a grain of salt, and to give people the benefit of the doubt.

What motivates you the most?
Working with people who inspire me and I look forward to collaborating with every day. Also, working on brands and projects that I'm passionate about and interest me on a personal level. Lastly, creating something meaningful that will ultimately help someone or make their day a little better.

Adele Rom, Chief People Officer

Photo:

Adele Rom

Job Title & Department: Chief People Officer, People & Culture Department

What are the three most important things you do?
1. Invest in and create a culture where people can live up to their full potential.
2. Ensure that inclusion and holistic well-being are foundational to the culture we work in. 
3.Design progressive programs that lead to personal growth and company innovation.

What’s the best piece of career advice you’ve received?
In order to be great at leading and managing other people, you need to first be great at leading and managing yourself. To assume good intent and never stop learning.

What motivates you the most?
Knowing that my individual contribution can make a meaningful difference in the day-to-day lives of the people I work with and the greater collective. I’m a global citizen and have a responsibility for the well-being and betterment of all.  Every day I get to be a part of doing just that.

Jasmine Fox-Suliaman, Social, Community Manager

Photo:

Jasmine Fox-Suliaman

Job Title & Department: Community Manager, Social

What are the three most important things you do?
I do so much! But I'd say the top three things I do for Who What Wear, Byrdie, and MyDomaine are responding to readers' DMS and questions, sharing ideas and feedback with editors across all our brands to inspire new stories, and thinking of and finding new ways to incorporate our community into our content.

What’s the best piece of career advice you’ve received?
Every no gets you that much closer to a yes.

What motivates you the most?
I wouldn't say there's one thing, but I do swear by setting intentions. You're never going to get what you want or figure out how to do something if you don't have a compelling enough reason behind whatever you are doing in work and in life. So for me, it's always figuring out the why behind something that motivates me into action.

Alyson Boragno, Copy Editor

Photo:

Alyson Boragno

Job Title & Department: Copy Editor, Copy

What are the three most important things you do? Proofread and edit content across all our sites. An important part of that is confirming that the content is accessible for all readers and reflects our editorial standards. The copy team is also a resource for editors and other company employees on all things grammar, style, punctuation, etc.

What’s the best piece of career advice you’ve received?
Attitude is everything. I once attended a workplace training, and one of the things the instructor told us stuck with me. She said that your brain can't process stress and gratitude at the same time. So the idea is if you're experiencing one, you can't simultaneously experience the other. Whether or not that's scientifically accurate (I'm looking into it), it makes you think about how you approach tough situations. The next time you're presented with a challenge at work, instead of getting stressed out automatically, try putting yourself in a different mindset. Approach it as an opportunity to show your worth, and be grateful for it.

This attitude also affects those around you. If you're walking around visibly frazzled all the time, it's going to stress everyone else out. But if you walk into a room calmly and with confidence, people are going to react to that and benefit from it. That doesn't mean you have to be happy-go-lucky all the time, but a little positivity goes a long way.

What motivates you the most?
That feeling of accomplishment at the end of the day. I usually get that feeling on days when I've really gone above and beyond, learned something new, helped someone, completed a tough project, or taken a leap of faith that paid off. To me, those days make any other "meh" days worth it.

Karen Klein, VP of Product

Photo:

Karen Klein

Job Title & Department: VP of Product, Tech

What are the three most important things you do?
Oversee and prioritize product development for our digital properties, liaise with internal departments to ensure business needs are aligned, measure performance and communicate business goals.

What’s the best piece of career advice you’ve received?
Build up and support your team. If they do well, you do well.

What motivates you the most?
Launching products and/or features that have a direct impact on UX or KPIs. I love that there is often a visible output and a measurement/impact you can have with something you release.

Hillary Comstock, Editorial Producer

Photo:

Hillary Comstock

Job Title & Department: Editorial Producer, Creative Department

What are the three most important things you do?
I manage our photo and production team(s) to bring our original, editorial photo content to life. I execute all of our original editorial photo shoots from start to finish. I work with a range of talented photographers, directors, stylists, and artists to create your favorite Who What Wear fashion and celeb photo and video editorials.

What’s the best piece of career advice you’ve received?
Rome wasn't built in a day is very sage advice. It's classic, yet I constantly have to remind myself that I can't do a day's worth of work in an hour; even if I wanted to. I also found mentors very early on in my 20s and couldn't have gotten anywhere without people showing me the way. My job isn't something that's necessarily taught in school. I have a degree in design management, which helps, but really my job is all about being creative, finding solutions to problems, and maintaining relationships. These are things I've learned on the job and from watching others in my field.

What motivates you the most?
I have a ton of plates spinning at all times, which can get really crazy. Sometimes when my schedule gets really packed, and I have stress dreams and a really early call time at a remote location, I ask myself why I do what I do. The answer is truly that I've met more amazing people doing this job than I would doing any other, in my opinion. I've met some of my best friends, as well as tons of amazing work relationships, at work or on set. I've gotten to go to some really crazy locations, travel, and work with really amazing teams and photographers. So even after a long day on set or having three 12-hour days back to back, once the stories we create come out, it’s worth it. I love getting a tangible representation of your work and ideas. That makes it all worth it—creating something you're proud of with amazing friends and teams.

Carol Ann Hamill, Sales/Executive Director

Photo:

Carol Ann Hamill

Job Title & DepartmentExecutive Director, West Coast Fashion, Sales

What are the three most important things you do? Generate revenue, align client objectives with Clique platforms, and foster new relationships.

What’s the best piece of career advice you’ve received?
If what you are doing doesn't make you happy, find something else to do.

What motivates you the most?
Throughout my career, having clients look at me as a business consultant and not just as someone trying to sell them something.

Libby Strachan, Senior Manager, Client Services

Photo:

Libby Strachan

Job Title & Department: Senior Manager, Client Services

What are the three most important things you do?
1. I assist the Sales team in creating impactful, strategic media proposals for our advertising partners. A proposal can include branded content, influencer, and experiential activations, as well as standard digital advertising across our sites.
2. Once a campaign sells through, I work directly with the client to ensure all of their campaign goals are met and exceeded.
3. Managing a campaign involves a great deal of project management and working with internal teams such as branded content, ad operations, design, INF, and brand marketing to deliver on various campaign elements.

What’s the best piece of career advice you’ve received?
I’ve gotten involved in a program called WE during this past year. They’re focused on developing relational mindfulness in community and corporate settings. I’ve really identified with the belief that effective relationships at work and in one’s personal life are key to well-being, and I’ve learned a few strategies to create stronger connections and more effective communication with my co-workers. I really try to focus on investing in strong relationships with co-workers and that process leads to transformative self-development and steps forward within my career. I’m thankful to receive support from some amazing friends and co-workers who constantly challenge and encourage me.

What motivates you the most?
I’ve found that I perform at my best work when I’m feeling challenged, surrounded by supportive co-workers and working on projects I’m personally interested in/excited about.

Janina Mihr, Director of Email Marketing

Photo:

Janina Mihr

Job Title & Department: Director of Email Marketing, Audience Development

What are the three most important things you do?
Analyze, strategize, and send newsletters.

What’s the best piece of career advice you’ve received?
Learn from your mistakes! We all make them; we are human. And luckily what I (and most of us) do is not brain surgery. As long as you admit and learn from your mistakes, you don’t have to beat yourself up about them. They are part of the journey.

What motivates you the most?
My baby boy does. Having a child and being a working mom puts a lot of stuff in perspective and helps you focus on what’s important. I also live for positive numbers. I’m a total number nerd.

Mimi Postigo, Associate Social Media Editor

Photo:

Mimi Postigo

Job Title & Department: Associate Social Media Editor, Who What Wear

What are the three most important things you do?
I manage Who What Wear's Instagram account and oversee engagement and growth on all of our social platforms—so basically, I spend my day finding fun fashion regrams, relatable memes, and thinking of witty captions to post. I also program our Instagram Story content, coordinating takeovers and working with our entertainment director to secure cool celebrity spotlights and fashion industry expert takeovers there.

I collaborate with a lot of teams in our company—editorial, art, branded content, etc., to ensure we're sharing all the amazing content our editors publish, create engaging social-only pieces of content for our platforms, and assure that everything we share to social is consistent with our brand voice and mission.

What’s the best piece of career advice you’ve received?
My dad always said "life's too short" and to "take every opportunity life presents your way." It got me here, so I'd say it's a pretty valuable bit of advice!

What motivates you the most?
Seeing something you came up with—an idea, a project, a test, anything—come to life, executing it, and watching it actually succeed. Knowing that your ideas and the work you are doing are valuable, which in turn gives you the confidence to keep thinking outside the box. That self-assurance keeps me going and motivates me to succeed no matter what I'm doing.