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                            <title><![CDATA[ Latest from Who What Wear UK in Sustainability ]]></title>
                <link>https://www.whowhatwear.com/uk/tag/sustainability</link>
        <description><![CDATA[ All the latest sustainability content from the Who What Wear  UK team ]]></description>
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                                                            <title><![CDATA[ Chic and Conscious Shoppers Rely On These 16 B-Corp Fashion Brands for Elegant Essentials ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/fashion/b-corp-fashion-brands</link>
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                            <![CDATA[ It's easy being green. ]]>
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                                                                        <pubDate>Fri, 07 Feb 2025 07:16:00 +0000</pubDate>                                                                                                                                <updated>Fri, 07 Feb 2025 12:19:50 +0000</updated>
                                                                                                                                            <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Ava Gilchrist ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/iKRKsa5miBMG4zQamNxytL-1280-80.jpg">
                                                            <media:credit><![CDATA[@Monikh]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[An image of influencer @Monikh wearing a b-corp fashion brand.]]></media:description>                                                            <media:text><![CDATA[An image of influencer @Monikh wearing a b-corp fashion brand.]]></media:text>
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                                                            <title><![CDATA[ I'm a Fashion Editor Who Loves to Shop Small—22 Gorgeous Brands I Always Recommend ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/slow-fashion-brands-uk</link>
                                                                            <description>
                            <![CDATA[ Spread the small-brand love. ]]>
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                                                                        <pubDate>Fri, 05 Jan 2024 17:19:35 +0000</pubDate>                                                                                                                                <updated>Wed, 23 Apr 2025 16:17:39 +0000</updated>
                                                                                                                                            <category><![CDATA[Affordable]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                <author><![CDATA[ writtenbyavalon@gmail.com (Avalon Afriyie) ]]></author>                    <dc:creator><![CDATA[ Avalon Afriyie ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/jsjswEUA4GvNvSw4R9gM2n-1280-80.jpg">
                                                            <media:credit><![CDATA[@rachael_keegan]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[SMALL BRAND EDIT]]></media:description>                                                            <media:text><![CDATA[SMALL BRAND EDIT]]></media:text>
                                <media:title type="plain"><![CDATA[SMALL BRAND EDIT]]></media:title>
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                                                            <title><![CDATA[ We're Vinted Experts—5 Pro Ways to Find the Best Fashion Deals ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/how-to-shop-vinted</link>
                                                                            <description>
                            <![CDATA[ Get ready for a wardrobe revolution. ]]>
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                                                                        <pubDate>Tue, 02 Jan 2024 14:50:37 +0000</pubDate>                                                                                                                                <updated>Thu, 05 Sep 2024 17:26:51 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Jess Kelham-Hohler ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/311466/how-to-shop-vinted-311466-1704218409149-square-1280-80.png">
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                                                            <title><![CDATA[ I'm Anti-Trend, But These New-Season Items Work With My Autumn Capsule Wardrobe ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/what-to-buy-in-september-uk</link>
                                                                            <description>
                            <![CDATA[ The ultimate wish list. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Thu, 10 Aug 2023 15:27:54 +0000</pubDate>                                                                                                                                <updated>Sun, 29 Sep 2024 07:00:01 +0000</updated>
                                                                                                                                            <category><![CDATA[Fall]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                                                                <author><![CDATA[ writtenbyavalon@gmail.com (Avalon Afriyie) ]]></author>                    <dc:creator><![CDATA[ Avalon Afriyie ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/308799/what-to-buy-in-september-308799-1693477262224-square-1280-80.jpg">
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                                                            <title><![CDATA[ Reformation Is So Good Right Now—24 New Pieces I Know Will Fly ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/reformation-new-in</link>
                                                                            <description>
                            <![CDATA[ I'd wear them forever. ]]>
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                                                                        <pubDate>Thu, 06 Jul 2023 10:43:26 +0000</pubDate>                                                                                                                                <updated>Thu, 01 May 2025 06:30:00 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                <author><![CDATA[ writtenbyavalon@gmail.com (Avalon Afriyie) ]]></author>                    <dc:creator><![CDATA[ Avalon Afriyie ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/308171/reformation-new-in-308171-1689677495202-square-1280-80.jpg">
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                                                            <title><![CDATA[ 14 Sustainability-Minded Beauty Brands We Know You'll Love as Much as We Do ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/sustainable-beauty-brands-uk</link>
                                                                            <description>
                            <![CDATA[ Worth switching up your routine for. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Mon, 10 Apr 2023 09:20:51 +0000</pubDate>                                                                                                                                <updated>Fri, 05 Apr 2024 07:00:00 +0000</updated>
                                                                                                                                            <category><![CDATA[Skin]]></category>
                                                    <category><![CDATA[Beauty]]></category>
                                                                                                                    <dc:creator><![CDATA[ Grace Day ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/306631/sustainable-beauty-brands-306631-1681124280535-square-1280-80.jpg">
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                                                            <title><![CDATA[ I'm a Fashion Expert With Classic Taste—Here's Everything on My New-Season Wish List ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/april-shopping-guide</link>
                                                                            <description>
                            <![CDATA[ Leave coats at the door. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Fri, 10 Mar 2023 14:38:22 +0000</pubDate>                                                                                                                                <updated>Wed, 09 Apr 2025 07:45:18 +0000</updated>
                                                                                                                                            <category><![CDATA[Dresses]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                <author><![CDATA[ writtenbyavalon@gmail.com (Avalon Afriyie) ]]></author>                    <dc:creator><![CDATA[ Avalon Afriyie ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/pccsyEcK2p98PRY428j4eU-1280-80.jpg">
                                                            <media:credit><![CDATA[M&amp;S]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[WHAT TO BUY IN APRIL]]></media:description>                                                            <media:text><![CDATA[WHAT TO BUY IN APRIL]]></media:text>
                                <media:title type="plain"><![CDATA[WHAT TO BUY IN APRIL]]></media:title>
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                                                            <title><![CDATA[ 3 Elevated Fashion Brands I Have on My Radar Right Now ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/best-reformation-aligne-everlane-items</link>
                                                                            <description>
                            <![CDATA[ And you might not have heard of them. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Fri, 06 Jan 2023 11:21:51 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:06:52 +0000</updated>
                                                                                                                                            <category><![CDATA[Basics]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Krystal Frenche-Davies ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/304745/best-reformation-aligne-everlane-items-304745-1673284167623-square-1280-80.jpg">
                                                            <media:credit><![CDATA[COURTESY OF REFORMATION]]></media:credit>
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                                                            <title><![CDATA[ I'm a Fashion Expert—37 Pieces That Stopped Me in My Tracks This Month ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/small-brand-shopping-edit</link>
                                                                            <description>
                            <![CDATA[ Small brand love incoming. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Sat, 12 Nov 2022 12:36:21 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:16:01 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                <author><![CDATA[ writtenbyavalon@gmail.com (Avalon Afriyie) ]]></author>                    <dc:creator><![CDATA[ Avalon Afriyie ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/303694/small-brand-shopping-edit-303694-1669474471521-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@writtenbyavalon]]></media:credit>
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                                                            <title><![CDATA[ I've Been Trying Out Stella McCartney's New Skincare Line—Here's What I Think ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/stella-mccartney-skincare-review</link>
                                                                            <description>
                            <![CDATA[ I'm genuinely shocked. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Mon, 19 Sep 2022 12:48:20 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:12:50 +0000</updated>
                                                                                                                                            <category><![CDATA[Skin]]></category>
                                                    <category><![CDATA[Beauty]]></category>
                                                                                                <author><![CDATA[ shannonlawlor41@gmail.com (Shannon Lawlor) ]]></author>                    <dc:creator><![CDATA[ Shannon Lawlor ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/302513/stella-mccartney-skincare-review-302513-1663673162622-square-1280-80.jpg">
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                                                            <title><![CDATA[ A Style Expert Shares the Only 8 Pieces on Her Autumn Wish List ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/aligne-brittany-bathgate-edit</link>
                                                                            <description>
                            <![CDATA[ Naturally, our editors want them all now. ]]>
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                                                                        <pubDate>Fri, 09 Sep 2022 12:37:30 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:09:12 +0000</updated>
                                                                                                                                            <category><![CDATA[Fall]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                                                                                    <dc:creator><![CDATA[ Emily Dawes ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/302354/aligne-brittany-bathgate-edit-302354-1662727829373-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Aligne]]></media:credit>
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                                                            <title><![CDATA[ So Many Celebrities Love This Affordable Sustainable Brand ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/celebrities-wearing-pangaia</link>
                                                                            <description>
                            <![CDATA[ And their new collection has just dropped... ]]>
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                                                                        <pubDate>Wed, 07 Sep 2022 13:22:44 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:08:57 +0000</updated>
                                                                                                                                            <category><![CDATA[Celebrity Style]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Celebrity]]></category>
                                                                                                <author><![CDATA[ florriealexander505@gmail.com (Florrie Alexander) ]]></author>                    <dc:creator><![CDATA[ Florrie Alexander ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/302304/celebrities-wearing-pangaia-302304-1663236559932-square-1280-80.jpg">
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                                <item>
                                                            <title><![CDATA[ I Turn to This Unexpected Brand for All My Expensive-Looking Basics ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/nobodys-child-minimalist-edit</link>
                                                                            <description>
                            <![CDATA[ My secret's out. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Sat, 06 Aug 2022 14:08:24 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 12:32:18 +0000</updated>
                                                                                                                                            <category><![CDATA[Basics]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Emily Dawes ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/301665/nobodys-child-minimalist-edit-301665-1659796380841-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@amberstyledit]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[nobodys-child-minimalist-edit-301665-1659796380841-square]]></media:description>                                                            <media:text><![CDATA[nobodys-child-minimalist-edit-301665-1659796380841-square]]></media:text>
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                                                            <title><![CDATA[ Editors, Influencers and Fashion People All Want This £65 Summer Dress ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/drop-01-cader-dress</link>
                                                                            <description>
                            <![CDATA[ I can't blame them—I'd like it too. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Mon, 06 Jun 2022 09:10:47 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 12:28:21 +0000</updated>
                                                                                                                                            <category><![CDATA[Luxury]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Hannah Almassi ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/300331/drop-01-dress-300331-1655213671305-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Phill Taylor for WHO WHAT WEAR]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[drop-01-dress-300331-1655213671305-square]]></media:description>                                                            <media:text><![CDATA[drop-01-dress-300331-1655213671305-square]]></media:text>
                                <media:title type="plain"><![CDATA[drop-01-dress-300331-1655213671305-square]]></media:title>
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                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/300331/drop-01-dress-300331-1655213671305-square-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ The Affordable Summer Capsule We Are All Completely Obsessed With ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/drop-01-who-what-wear-uk</link>
                                                                            <description>
                            <![CDATA[ And you will be too. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Thu, 26 May 2022 16:42:28 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 12:33:20 +0000</updated>
                                                                                                                                            <category><![CDATA[Dresses]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Hannah Almassi ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/300152/who-what-wear-uk-drop-01-unfolded-300152-1655111066385-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Phill Taylor for Who What Wear UK]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[who-what-wear-uk-drop-01-unfolded-300152-1655111066385-square]]></media:description>                                                            <media:text><![CDATA[who-what-wear-uk-drop-01-unfolded-300152-1655111066385-square]]></media:text>
                                <media:title type="plain"><![CDATA[who-what-wear-uk-drop-01-unfolded-300152-1655111066385-square]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/300152/who-what-wear-uk-drop-01-unfolded-300152-1655111066385-square-1280-80.jpg" />
                                                                                        </item>
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                                                            <title><![CDATA[ Mulberry's Iconic It Bag Just Received an Upgrade—Now It's Better Than Ever ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/mulberry-lily-bag-uk</link>
                                                                            <description>
                            <![CDATA[ It's carbon neutral, too. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Tue, 10 May 2022 07:31:25 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 12:37:27 +0000</updated>
                                                                                                                                            <category><![CDATA[Handbags]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Hannah Almassi ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/299783/mulberry-lily-bag-299783-1652187037842-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Courtesy of Mulberry]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[mulberry-lily-bag-299783-1652187037842-square]]></media:description>                                                            <media:text><![CDATA[mulberry-lily-bag-299783-1652187037842-square]]></media:text>
                                <media:title type="plain"><![CDATA[mulberry-lily-bag-299783-1652187037842-square]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/299783/mulberry-lily-bag-299783-1652187037842-square-1280-80.jpg" />
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                                                            <title><![CDATA[ I Wish I Could Keep These 8 Lesser-Known Brands All to Myself ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/small-brands-to-know-for-2022</link>
                                                                            <description>
                            <![CDATA[ But I'll be generous and introduce you. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Thu, 05 May 2022 14:17:33 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 12:36:16 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                <author><![CDATA[ writtenbyavalon@gmail.com (Avalon Afriyie) ]]></author>                    <dc:creator><![CDATA[ Avalon Afriyie ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/299714/small-brands-to-know-for-2022-299714-1651929759176-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Sunshine Living]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[small-brands-to-know-for-2022-299714-1651929759176-square]]></media:description>                                                            <media:text><![CDATA[small-brands-to-know-for-2022-299714-1651929759176-square]]></media:text>
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                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/299714/small-brands-to-know-for-2022-299714-1651929759176-square-1280-80.jpg" />
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                                                            <title><![CDATA[ 5 Ways to Find High-Quality Pieces on the High Street ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/how-to-shop-high-street-sustainably</link>
                                                                            <description>
                            <![CDATA[ Tips to use right away. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Thu, 21 Apr 2022 07:43:00 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:32:34 +0000</updated>
                                                                                                                                            <category><![CDATA[Affordable]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Andrea Cheong ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/299375/how-to-shop-high-street-sustainably-299375-1650545600429-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@fashionenth]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[how-to-shop-high-street-sustainably-299375-1650545600429-square]]></media:description>                                                            <media:text><![CDATA[how-to-shop-high-street-sustainably-299375-1650545600429-square]]></media:text>
                                <media:title type="plain"><![CDATA[how-to-shop-high-street-sustainably-299375-1650545600429-square]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/299375/how-to-shop-high-street-sustainably-299375-1650545600429-square-1280-80.jpg" />
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                                                            <title><![CDATA[ I Was a Shopaholic, But a Capsule Wardrobe Changed Everything ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/bianca-foley-capsule-wardrobe</link>
                                                                            <description>
                            <![CDATA[ Here's how you can do it too. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Thu, 07 Apr 2022 10:06:45 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:34:04 +0000</updated>
                                                                                                                                            <category><![CDATA[Basics]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Bianca Foley ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/299075/bianca-foley-capsule-wardrobe-299075-1650372847262-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Bianca Foley]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[bianca-foley-capsule-wardrobe-299075-1650372847262-square]]></media:description>                                                            <media:text><![CDATA[bianca-foley-capsule-wardrobe-299075-1650372847262-square]]></media:text>
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                                                            <title><![CDATA[ 4 Spring-Ready Co-Ord Sets That Are Genuinely Worth Buying ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/sustainable-sets</link>
                                                                            <description>
                            <![CDATA[ I'm a sustainability expert and have worked it out. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Mon, 07 Mar 2022 14:33:51 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:43:44 +0000</updated>
                                                                                                                                            <category><![CDATA[Luxury]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Andrea Cheong ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/298368/sustainable-sets-298368-1646666164512-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Courtesy of Andrea Cheong]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[sustainable-sets-298368-1646666164512-square]]></media:description>                                                            <media:text><![CDATA[sustainable-sets-298368-1646666164512-square]]></media:text>
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                                                            <title><![CDATA[ These 3 Designers Stood Out as Sustainability Pioneers at London Fashion Week ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/london-fashion-week-sustainable-designers</link>
                                                                            <description>
                            <![CDATA[ Such clever ideas. ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">3YEJgKQeYcLT7ciEDz8qeS</guid>
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                                                                        <pubDate>Thu, 24 Feb 2022 19:36:24 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:40:11 +0000</updated>
                                                                                                                                            <category><![CDATA[Basics]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Andrea Cheong ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/298161/london-fashion-week-sustainability-autumn-2022-298161-1645735068144-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Courtesy of Vivienne Westwood]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[london-fashion-week-sustainability-autumn-2022-298161-1645735068144-square]]></media:description>                                                            <media:text><![CDATA[london-fashion-week-sustainability-autumn-2022-298161-1645735068144-square]]></media:text>
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                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/298161/london-fashion-week-sustainability-autumn-2022-298161-1645735068144-square-1280-80.jpg" />
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                                                            <title><![CDATA[ 7 Fashion Experts on the Indie Brit Brands They Love to Wear ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/independent-british-fashion-brands</link>
                                                                            <description>
                            <![CDATA[ Keeping it local. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Fri, 18 Feb 2022 11:34:44 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:29:04 +0000</updated>
                                                                                                                                            <category><![CDATA[Basics]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Hannah Almassi ]]></dc:creator>                                                                                                    <media:content type="image/gif" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/298037/independent-british-brands-298037-1645623879567-square-1280-80.gif">
                                                            <media:credit><![CDATA[Michaela Efford]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[independent-british-brands-298037-1645623879567-square]]></media:description>                                                            <media:text><![CDATA[independent-british-brands-298037-1645623879567-square]]></media:text>
                                <media:title type="plain"><![CDATA[independent-british-brands-298037-1645623879567-square]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/298037/independent-british-brands-298037-1645623879567-square-1280-80.gif" />
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                                                            <title><![CDATA[ I'm a Sustainable-Fashion Expert, and These 5 Denim Brands Are the Best ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/best-sustainable-denim-brands</link>
                                                                            <description>
                            <![CDATA[ A fast track to a greater pair of jeans. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Thu, 17 Feb 2022 12:02:42 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:39:34 +0000</updated>
                                                                                                                                            <category><![CDATA[Denim]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Andrea Cheong ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/297993/best-sustainable-denim-brands-297993-1645100085667-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@andrea_cheong_]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[best-sustainable-denim-brands-297993-1645100085667-square]]></media:description>                                                            <media:text><![CDATA[best-sustainable-denim-brands-297993-1645100085667-square]]></media:text>
                                <media:title type="plain"><![CDATA[best-sustainable-denim-brands-297993-1645100085667-square]]></media:title>
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                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/297993/best-sustainable-denim-brands-297993-1645100085667-square-1280-80.jpg" />
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                                                            <title><![CDATA[ We're Creating a Sustainable Collection, and We Need You to Design It With Us ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/who-what-wear-insiders</link>
                                                                            <description>
                            <![CDATA[ Come join us! ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">5CexiERoYuPtz4iC5qhxKX</guid>
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                                                                        <pubDate>Wed, 16 Feb 2022 10:14:30 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:27:54 +0000</updated>
                                                                                                                                            <category><![CDATA[Dresses]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Remy Farrell ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/297958/unfolded-who-what-wear-collection-297958-1645006900901-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Morgane Maurice]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[unfolded-who-what-wear-collection-297958-1645006900901-square]]></media:description>                                                            <media:text><![CDATA[unfolded-who-what-wear-collection-297958-1645006900901-square]]></media:text>
                                <media:title type="plain"><![CDATA[unfolded-who-what-wear-collection-297958-1645006900901-square]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/297958/unfolded-who-what-wear-collection-297958-1645006900901-square-1280-80.jpg" />
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                                                            <title><![CDATA[ I Can't Stop Telling Everyone About This Cool Under-the-Radar Brand ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/fanfare-the-label</link>
                                                                            <description>
                            <![CDATA[ Upcycling goals. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 15 Dec 2021 17:24:10 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 14:31:04 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Joy Montgomery ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/296995/fanfare-the-label-296995-1639589672620-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Courtesy of Fanfare Label]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[fanfare-the-label-296995-1639589672620-square]]></media:description>                                                            <media:text><![CDATA[fanfare-the-label-296995-1639589672620-square]]></media:text>
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                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ The In-the-Know Brand That Is Going to be Big in 2022 ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/rave-review</link>
                                                                            <description>
                            <![CDATA[ Trust me. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 08 Dec 2021 16:53:52 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 14:31:23 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Joy Montgomery ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/296873/rave-review-296873-1638982566884-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@lucywilliams02]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[rave-review-296873-1638982566884-square]]></media:description>                                                            <media:text><![CDATA[rave-review-296873-1638982566884-square]]></media:text>
                                <media:title type="plain"><![CDATA[rave-review-296873-1638982566884-square]]></media:title>
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                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ How to Take Last Year's Biggest Trends Into 2022 ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/how-to-rewear-trends-2022</link>
                                                                            <description>
                            <![CDATA[ Easy tricks to update your wardrobe. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Sat, 30 Oct 2021 22:14:41 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 14:35:01 +0000</updated>
                                                                                                                                            <category><![CDATA[Spring]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                                                                                    <dc:creator><![CDATA[ Emily Dawes ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/296034/how-to-rewear-trends-2022-296034-1640826755113-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@lizzyhadfield]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[how-to-rewear-trends-2022-296034-1640826755113-square]]></media:description>                                                            <media:text><![CDATA[how-to-rewear-trends-2022-296034-1640826755113-square]]></media:text>
                                <media:title type="plain"><![CDATA[how-to-rewear-trends-2022-296034-1640826755113-square]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/296034/how-to-rewear-trends-2022-296034-1640826755113-square-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ The Guilt-Free Fashion Brands We're Prioritising in Our Wardrobes ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/good-on-you-fashion-brands</link>
                                                                            <description>
                            <![CDATA[ We got the insider intel. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Thu, 21 Oct 2021 09:25:53 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 14:47:59 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Joy Montgomery ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/295847/good-on-you-fashion-brands-295847-1634904132315-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Cult Thread]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[good-on-you-fashion-brands-295847-1634904132315-square]]></media:description>                                                            <media:text><![CDATA[good-on-you-fashion-brands-295847-1634904132315-square]]></media:text>
                                <media:title type="plain"><![CDATA[good-on-you-fashion-brands-295847-1634904132315-square]]></media:title>
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                                                                                        </item>
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                                                            <title><![CDATA[ The Up-and-Coming Conscious Brands Fashion Insiders Are Backing in 2021 ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/net-a-porter-sustainable-fashion-brands</link>
                                                                            <description>
                            <![CDATA[ The names to watch. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Mon, 16 Aug 2021 16:27:44 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 14:43:41 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Joy Montgomery ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/294768/net-a-porter-sustainable-fashion-brands-294768-1629133992362-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Courtesy of NET-A-PORTER]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[net-a-porter-sustainable-fashion-brands-294768-1629133992362-square]]></media:description>                                                            <media:text><![CDATA[net-a-porter-sustainable-fashion-brands-294768-1629133992362-square]]></media:text>
                                <media:title type="plain"><![CDATA[net-a-porter-sustainable-fashion-brands-294768-1629133992362-square]]></media:title>
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                                                                                        </item>
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                                                            <title><![CDATA[ If You Like The Row, You Have to See This New Minimalist Brand ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/caes-fashion-brand</link>
                                                                            <description>
                            <![CDATA[ It's heaven. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 28 Jul 2021 10:58:36 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 14:07:16 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Joy Montgomery ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/294456/caes-fashion-brand-294456-1627570663113-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@alexisforeman]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[caes-fashion-brand-294456-1627570663113-square]]></media:description>                                                            <media:text><![CDATA[caes-fashion-brand-294456-1627570663113-square]]></media:text>
                                <media:title type="plain"><![CDATA[caes-fashion-brand-294456-1627570663113-square]]></media:title>
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                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/294456/caes-fashion-brand-294456-1627570663113-square-1280-80.jpg" />
                                                                                        </item>
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                                                            <title><![CDATA[ I'm Picky When It Comes to Dresses, But This Affordable Brand Has Impressed Me ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/nobodys-child-summer-collection</link>
                                                                            <description>
                            <![CDATA[ Bonus: It's sustainably minded, too. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Thu, 08 Jul 2021 09:58:41 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:51:07 +0000</updated>
                                                                                                                                            <category><![CDATA[Dresses]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Maxine Eggenberger ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/294117/nobody-child-summer-collection-294117-1625740204851-square-1280-80.jpg">
                                                            <media:credit><![CDATA[NOBODY&amp;#39;S CHILD; STYLING: NOBODY&amp;#39;S CHILD PINK KEIRA MIDI DRESS (£49) AND LENZING ECOVERO BLUE FLORAL FELICIA MIDI DRESS (£45)]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[nobody-child-summer-collection-294117-1625740204851-square]]></media:description>                                                            <media:text><![CDATA[nobody-child-summer-collection-294117-1625740204851-square]]></media:text>
                                <media:title type="plain"><![CDATA[nobody-child-summer-collection-294117-1625740204851-square]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ I'm Sceptical of Eco Beauty Brands, But These 14 Products Have Blown Me Away ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/best-eco-beauty-products</link>
                                                                            <description>
                            <![CDATA[ And they're next-level sustainable. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Fri, 18 Jun 2021 12:16:30 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:52:15 +0000</updated>
                                                                                                                                            <category><![CDATA[Skin]]></category>
                                                    <category><![CDATA[Beauty]]></category>
                                                                                                <author><![CDATA[ shannonlawlor41@gmail.com (Shannon Lawlor) ]]></author>                    <dc:creator><![CDATA[ Shannon Lawlor ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/293814/best-eco-beauty-products-293814-1624018696487-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@LUCYWILLIAMS02]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[best-eco-beauty-products-293814-1624018696487-square]]></media:description>                                                            <media:text><![CDATA[best-eco-beauty-products-293814-1624018696487-square]]></media:text>
                                <media:title type="plain"><![CDATA[best-eco-beauty-products-293814-1624018696487-square]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/293814/best-eco-beauty-products-293814-1624018696487-square-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ I Rented My Outfits for a Month, and Here's My Verdict ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/onloan</link>
                                                                            <description>
                            <![CDATA[ The revolution is coming. ]]>
                                                                                                            </description>
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                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/293765/onloan-rental-trial-293765-1623852914692-square-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Wed, 16 Jun 2021 10:19:58 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:53:40 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Joy Montgomery ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/293765/onloan-rental-trial-293765-1623852914692-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@joy_monty]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[onloan-rental-trial-293765-1623852914692-square]]></media:description>                                                            <media:text><![CDATA[onloan-rental-trial-293765-1623852914692-square]]></media:text>
                                <media:title type="plain"><![CDATA[onloan-rental-trial-293765-1623852914692-square]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/293765/onloan-rental-trial-293765-1623852914692-square-1280-80.jpg" />
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                                                            <title><![CDATA[ I'm Introduced to 1000s of New Brands Every Month, But These Stand Out ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/best-independent-fashion-brands</link>
                                                                            <description>
                            <![CDATA[ From clothing to beauty to homeware. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Tue, 08 Jun 2021 12:41:27 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:57:11 +0000</updated>
                                                                                                                                            <category><![CDATA[Home]]></category>
                                                    <category><![CDATA[Living]]></category>
                                                                                                                    <dc:creator><![CDATA[ Hannah Almassi ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/293633/best-independent-fashion-brands-293633-1649856015410-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@hannahalmassi / WHO WHAT WEAR]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[best-independent-fashion-brands-293633-1649856015410-square]]></media:description>                                                            <media:text><![CDATA[best-independent-fashion-brands-293633-1649856015410-square]]></media:text>
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                                                                                        </item>
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                                                            <title><![CDATA[ The 10-Piece Summer Capsule You Can Feel Good About Buying ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/this-is-unfolded-review</link>
                                                                            <description>
                            <![CDATA[ A new way to buy clothes. ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">uWgx9Q1MYga7ZLpgpRgAmP</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/293088/unfolded-293088-1620317873538-square-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Thu, 06 May 2021 14:10:01 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 14:01:59 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Emma Spedding ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/293088/unfolded-293088-1620317873538-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Hannah McGhee for Who What Wear]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[unfolded-293088-1620317873538-square]]></media:description>                                                            <media:text><![CDATA[unfolded-293088-1620317873538-square]]></media:text>
                                <media:title type="plain"><![CDATA[unfolded-293088-1620317873538-square]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/293088/unfolded-293088-1620317873538-square-1280-80.jpg" />
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                                                            <title><![CDATA[ I Just Found a Sustainable Fashion Brand That I Can Actually Afford ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/seventy-and-mochi-fashion-brand</link>
                                                                            <description>
                            <![CDATA[ Finally! ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 14 Apr 2021 16:42:46 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 13:54:13 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Joy Montgomery ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/292725/seventy-and-mochi-fashion-brand-292725-1618418689212-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@joy_monty]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[seventy-and-mochi-fashion-brand-292725-1618418689212-square]]></media:description>                                                            <media:text><![CDATA[seventy-and-mochi-fashion-brand-292725-1618418689212-square]]></media:text>
                                <media:title type="plain"><![CDATA[seventy-and-mochi-fashion-brand-292725-1618418689212-square]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/292725/seventy-and-mochi-fashion-brand-292725-1618418689212-square-1280-80.jpg" />
                                                                                        </item>
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                                                            <title><![CDATA[ Made-to-Order Fashion Is on the Rise—Here Are the Brands You Need to Know ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/made-to-order-fashion-brands</link>
                                                                            <description>
                            <![CDATA[ For something unique to cherish forever. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 14 Apr 2021 11:19:14 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 14:56:56 +0000</updated>
                                                                                                                                            <category><![CDATA[Dresses]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Zoe Anastasiou ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/292714/made-to-order-fashion-brands-292714-1618399407209-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Courtesy of @wearekin.co]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[made-to-order-fashion-brands-292714-1618399407209-square]]></media:description>                                                            <media:text><![CDATA[made-to-order-fashion-brands-292714-1618399407209-square]]></media:text>
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                                                            <title><![CDATA[ 7 Affordable Dress Brands That Are Also Sustainable ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/best-affordable-sustainable-dress-brands</link>
                                                                            <description>
                            <![CDATA[ These are my favourites. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Fri, 26 Feb 2021 09:49:03 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 15:05:48 +0000</updated>
                                                                                                                                            <category><![CDATA[Dresses]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Zoe Anastasiou ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/291872/best-affordable-sustainable-dress-brands-291872-1614364606465-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@zoepopi]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[best-affordable-sustainable-dress-brands-291872-1614364606465-square]]></media:description>                                                            <media:text><![CDATA[best-affordable-sustainable-dress-brands-291872-1614364606465-square]]></media:text>
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                                                            <title><![CDATA[ Sienna Miller, Rochelle Humes and So Many More Celebs Love This Affordable Brand ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/celebrities-wearing-nobodys-child</link>
                                                                            <description>
                            <![CDATA[ It's sustainable, too. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 13 Jan 2021 12:39:19 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 14:53:58 +0000</updated>
                                                                                                                                            <category><![CDATA[Dresses]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Emily Dawes ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/291076/celebrities-wearing-nobodys-child-291076-1653225552188-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@rochellehumes]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[celebrities-wearing-nobodys-child-291076-1653225552188-square]]></media:description>                                                            <media:text><![CDATA[celebrities-wearing-nobodys-child-291076-1653225552188-square]]></media:text>
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                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/291076/celebrities-wearing-nobodys-child-291076-1653225552188-square-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ These Are the 2021 Trends I'm Trying Secondhand ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/2021-trends-secondhand-vintage</link>
                                                                            <description>
                            <![CDATA[ Vintage forever. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 16 Dec 2020 10:38:46 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 15:03:49 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Isabel Mundigo-Moore ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/290843/2021-trends-secondhand-vintage-290843-1608115288743-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@luciazolea]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[2021-trends-secondhand-vintage-290843-1608115288743-square]]></media:description>                                                            <media:text><![CDATA[2021-trends-secondhand-vintage-290843-1608115288743-square]]></media:text>
                                <media:title type="plain"><![CDATA[2021-trends-secondhand-vintage-290843-1608115288743-square]]></media:title>
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                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/290843/2021-trends-secondhand-vintage-290843-1608115288743-square-1280-80.jpg" />
                                                                                        </item>
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                                                            <title><![CDATA[ I Avoid Shopping on the High Street—Here's Where I Buy Affordable Clothes ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/not-high-street-affordable-clothes</link>
                                                                            <description>
                            <![CDATA[ Breaking up with fast fashion is affordable. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 16 Dec 2020 10:33:39 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 15:03:57 +0000</updated>
                                                                                                                                            <category><![CDATA[Affordable]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Isabel Mundigo-Moore ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/290842/not-high-street-affordable-clothes-290842-1618502755274-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Isabel Mundigo-Moore wearing a Jacquemus polka dot blazer from eBay.]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[not-high-street-affordable-clothes-290842-1618502755274-square]]></media:description>                                                            <media:text><![CDATA[not-high-street-affordable-clothes-290842-1618502755274-square]]></media:text>
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                                                            <title><![CDATA[ Refillable Beauty Is the Future: 15 Brands Offering This Sustainable Solution ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/best-refillables-beauty-products</link>
                                                                            <description>
                            <![CDATA[ Kind to the planet and your wallet. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Fri, 20 Nov 2020 15:20:38 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 16:59:16 +0000</updated>
                                                                                                                                            <category><![CDATA[Skin]]></category>
                                                    <category><![CDATA[Beauty]]></category>
                                                                                                                    <dc:creator><![CDATA[ Eleanor Vousden ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/290294/best-refillables-beauty-products-290294-1605887035583-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@emmahoareau]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[best-refillables-beauty-products-290294-1605887035583-square]]></media:description>                                                            <media:text><![CDATA[best-refillables-beauty-products-290294-1605887035583-square]]></media:text>
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                                                            <title><![CDATA[ 6 Brands We Love That Make Their Products Right Here in the UK ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/fashion-brands-made-in-london</link>
                                                                            <description>
                            <![CDATA[ Home-grown heroes. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Tue, 20 Oct 2020 11:22:07 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 15:10:02 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Zoe Anastasiou ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/289688/fashion-brands-made-in-london-289688-1603200477936-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@bubblyaquarius]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[fashion-brands-made-in-london-289688-1603200477936-square]]></media:description>                                                            <media:text><![CDATA[fashion-brands-made-in-london-289688-1603200477936-square]]></media:text>
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                                                            <title><![CDATA[ 11 Brands That Are Helping Us Rethink the Concept of Second-Hand ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/secondhand-september</link>
                                                                            <description>
                            <![CDATA[ From renting to upcycling. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Mon, 21 Sep 2020 16:39:24 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 17:03:22 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Zoe Anastasiou ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/289223/secondhand-september-289223-1600878330313-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Courtesy of @psychic.outlaw]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[secondhand-september-289223-1600878330313-square]]></media:description>                                                            <media:text><![CDATA[secondhand-september-289223-1600878330313-square]]></media:text>
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                                                            <title><![CDATA[ 8 Simple Ways I Make My Wardrobe a Little More Circular ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/evian-sustainability-guide</link>
                                                                            <description>
                            <![CDATA[ Your guide to shopping responsibly this season. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 16 Sep 2020 11:46:14 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 17:04:28 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Emily Dawes ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/289148/evian-sustainability-guide-289148-1600263745624-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@emilyjdawes]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[evian-sustainability-guide-289148-1600263745624-square]]></media:description>                                                            <media:text><![CDATA[evian-sustainability-guide-289148-1600263745624-square]]></media:text>
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                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/289148/evian-sustainability-guide-289148-1600263745624-square-1280-80.jpg" />
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                                                            <title><![CDATA[ Sustainable Jewellery Brands Emma Watson and Meghan Markle Love ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/sustainable-jewellery</link>
                                                                            <description>
                            <![CDATA[ And no, it's not all expensive. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 22 Jul 2020 10:16:24 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 15:30:31 +0000</updated>
                                                                                                                                            <category><![CDATA[Jewelry]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Elinor Block ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/288306/sustainable-jewellery-288306-1595413899945-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Getty]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[sustainable-jewellery-288306-1595413899945-square]]></media:description>                                                            <media:text><![CDATA[sustainable-jewellery-288306-1595413899945-square]]></media:text>
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                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/288306/sustainable-jewellery-288306-1595413899945-square-1280-80.jpg" />
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                                                            <title><![CDATA[ 6 Ways to Make Your Beauty Routine More Sustainable ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/best-sustainable-beauty-habits</link>
                                                                            <description>
                            <![CDATA[ Embrace your inner eco-warrior. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Mon, 22 Jun 2020 15:58:01 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 15:47:36 +0000</updated>
                                                                                                                                            <category><![CDATA[Skin]]></category>
                                                    <category><![CDATA[Beauty]]></category>
                                                                                                <author><![CDATA[ shannonlawlor41@gmail.com (Shannon Lawlor) ]]></author>                    <dc:creator><![CDATA[ Shannon Lawlor ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/287860/best-sustainable-beauty-habits-287860-1592901883979-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@LAURENNICOLEFK]]></media:credit>
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                                                            <title><![CDATA[ 9 Initiatives That Make Me Proud to Work in Fashion Right Now ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/fashion-sustainable-changemakers</link>
                                                                            <description>
                            <![CDATA[ How they're helping during the pandemic. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Tue, 19 May 2020 14:08:45 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 15:30:46 +0000</updated>
                                                                                                                                            <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Elinor Block ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/287343/fashion-changemakers-sustainable-287343-1589897345142-square-1280-80.jpg">
                                                            <media:credit><![CDATA[Courtesy of Remake]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[REMAKE]]></media:description>                                                            <media:text><![CDATA[fashion-changemakers-sustainable-287343-1589897345142-square]]></media:text>
                                <media:title type="plain"><![CDATA[fashion-changemakers-sustainable-287343-1589897345142-square]]></media:title>
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                                                            <title><![CDATA[ This Cult Dress Brand Also Happens to Be Very Sustainable ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/reformation-dresses</link>
                                                                            <description>
                            <![CDATA[ A fashion favourite. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Fri, 15 May 2020 17:20:37 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 15:49:02 +0000</updated>
                                                                                                                                            <category><![CDATA[Basics]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                    <category><![CDATA[Shopping]]></category>
                                                                                                                    <dc:creator><![CDATA[ Zoe Anastasiou ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/287288/reformation-dresses-287288-1589563250429-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@sasha.mei]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[reformation-dresses-287288-1589563250429-square]]></media:description>                                                            <media:text><![CDATA[reformation-dresses-287288-1589563250429-square]]></media:text>
                                <media:title type="plain"><![CDATA[reformation-dresses-287288-1589563250429-square]]></media:title>
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                                                            <title><![CDATA[ How to Decide If Something Is Really Worth Buying ]]></title>
                                                                                                                                                                                                <link>https://www.whowhatwear.com/my-frugal-year</link>
                                                                            <description>
                            <![CDATA[ To invest or not to invest? That's the question. ]]>
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                                                                        <pubDate>Wed, 06 May 2020 11:44:26 +0000</pubDate>                                                                                                                                <updated>Fri, 02 Feb 2024 15:30:56 +0000</updated>
                                                                                                                                            <category><![CDATA[Outfit Ideas]]></category>
                                                    <category><![CDATA[Fashion]]></category>
                                                                                                                    <dc:creator><![CDATA[ Elinor Block ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/whowhatwear/posts/287118/my-frugal-year-287118-1588766474806-square-1280-80.jpg">
                                                            <media:credit><![CDATA[@nellblock]]></media:credit>
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