<![CDATA[ Latest from Who What Wear UK in Gen-z ]]> https://www.whowhatwear.com/uk/tag/gen-z Thu, 14 May 2026 06:45:00 +0000 en <![CDATA[ Whether Your Style Leans More Gen Z or Millennial, You Need to See These 8 It-Girl Summer Outfits ]]> https://www.whowhatwear.com/fashion/celebrity-style/gen-z-celebrity-it-girl-summer-outfits-2026 UuZRBgVGnsvJFFybH4BMNF Thu, 14 May 2026 06:45:00 +0000 Thu, 14 May 2026 16:00:06 +0000 <![CDATA[ Not Asics, Not Salomon—5 Adidas Trainer Styles Gen Z Is Wearing Instead ]]> https://www.whowhatwear.com/fashion/outfit-ideas/gen-z-adidas-trainers-2026 uQ8jKiKcMWT2hZuK5EpW6a Tue, 14 Apr 2026 06:45:00 +0000 Tue, 14 Apr 2026 11:25:39 +0000 <![CDATA[ PSA for Gen Z Shoppers: These 11 Spring Pieces from Zara Deserve Your Full Attention ]]> https://www.whowhatwear.com/fashion/shopping/best-gen-z-zara-buys-spring-2026 Es7g4LrbjuVunx9GtdLkVP Thu, 12 Mar 2026 07:30:00 +0000 Fri, 13 Mar 2026 08:32:03 +0000 <![CDATA[ Gen Z and Millennials Don’t Agree On Much, But They Both Adore These 6 Spring 2026 Fashion Trends ]]> https://www.whowhatwear.com/fashion/spring/gen-z-versus-millennial-fashion-trends-spring-2026 27VM2oZ8j2mdQK5wcoBqP7 Thu, 19 Feb 2026 07:00:00 +0000 Thu, 19 Feb 2026 15:26:39 +0000 <![CDATA[ Straight From My FYP: 7 Gen Z Outfits I’m Wearing on Repeat ]]> https://www.whowhatwear.com/fashion/outfit-ideas/gen-z-outfit-ideas-spring-2026 ToUMh5iavJCsPodLnT2SnR Sat, 24 Jan 2026 07:55:00 +0000 Thu, 29 Jan 2026 11:09:02 +0000 <![CDATA[ The 2025 Gen Z Best Dressed List: See the Stars Defining a New Era of Style ]]> https://www.whowhatwear.com/fashion/celebrity-style/best-gen-z-outfits-2025-uk ApRSHdwzepFkZnH2uXyfY9 Thu, 25 Dec 2025 07:45:00 +0000 Tue, 13 Jan 2026 21:40:01 +0000 <![CDATA[ I’m a Gen Z Fashion Editor—These 9 Timeless Pieces Are the Secret to a Workwear Capsule Wardrobe ]]> https://www.whowhatwear.com/fashion/shopping/gen-z-workwear-capsule-wardobe HJGBF3YRtvivgUGSm9Dnpa Tue, 07 Oct 2025 06:45:00 +0000 Thu, 16 Oct 2025 08:45:58 +0000 <![CDATA[ I'm a Gen Z Fashion Editor, and Everyone I Follow on Instagram Is Suddenly Wearing This Niche Jeans-and-Flats Formula ]]> https://www.whowhatwear.com/fashion/shopping/grey-jeans-ballet-flats-trend LnfFoPpjWcwYQSMZYt3Vwk Sat, 27 Sep 2025 06:30:00 +0000 Thu, 08 Jan 2026 09:36:52 +0000 <![CDATA[ Gen Z Thinks Leggings Are Over—Here's What They're Wearing Instead ]]> https://www.whowhatwear.com/fashion/pants-trousers/gen-z-leggings-alternatives Ny4e9HBYfbugeSDUrvbGWS Sun, 24 Aug 2025 20:00:00 +0000 Mon, 06 Oct 2025 11:54:27 +0000 <![CDATA[ Millennials and Gen Z Don’t Always Agree, But They’re Both Embracing This "Dated" Top Trend RN ]]> https://www.whowhatwear.com/fashion/tops/denim-top-trend xmBVtXQYVhKLTiPu3MWPKK Fri, 25 Jul 2025 08:56:19 +0000 Thu, 08 Jan 2026 09:36:54 +0000 <![CDATA[ Gen Z and Millennials Agree—This Once-Dated Jeans Trend Is the Key to Looking Elegant With Minimal Effort ]]> https://www.whowhatwear.com/fashion/denim/best-jeans-with-drawstrings onQomUpSYnE9EyYPQW4X8k Wed, 23 Jul 2025 07:30:00 +0000 Mon, 12 Jan 2026 11:35:24 +0000 <![CDATA[ Kate Middleton Just Wore the Ageless Skirt Trend Gen Z and Millennials Are Buying From the High Street ]]> https://www.whowhatwear.com/fashion/celebrity-style/kate-middleton-lace-trim-skirt-trend GxrFhWunmNorLHGLbezbtg Mon, 16 Jun 2025 15:21:28 +0000 Thu, 08 Jan 2026 09:36:54 +0000 <![CDATA[ I Thought Polka-Dot Dresses Were Everything, Until I Tried On This Chic Alternative ]]> https://www.whowhatwear.com/fashion/shopping/best-polka-dot-co-ord-trend-try-on WXM5Xh9Qo7Fi2fP4AA45qj Tue, 06 May 2025 07:01:30 +0000 Mon, 12 May 2025 13:36:51 +0000 <![CDATA[ Yes, Topshop Is "Back", and I Tried On the New Collection First ]]> https://www.whowhatwear.com/fashion/shopping/when-is-topshop-coming-back-2025 Nt2bmMDweMeGcNdS2WErVT Wed, 23 Apr 2025 08:07:04 +0000 Mon, 28 Apr 2025 16:17:01 +0000 <![CDATA[ Gen Z Just Brought Back the Millennial Trouser Trend I Had Almost Entirely Forgotten About ]]> https://www.whowhatwear.com/fashion/pants-trousers/skirt-trousers-trend UJvLZNZUBaHNhwKZXwHCTi Sat, 01 Mar 2025 10:00:40 +0000 Thu, 08 Jan 2026 09:36:54 +0000 <![CDATA[ Flares Are Officially Back, and They Look Cooler Than Ever With These 5 On-Trend Shoe Styles ]]> https://www.whowhatwear.com/fashion/shoes/shoes-to-wear-with-flared-trousers 6MS78T9s433cNcW8uQtnrB Sun, 26 Jan 2025 07:00:00 +0000 <![CDATA[ I’m a Gen Z Editor—My Entire Search History Is This Trending Coat Style ]]> https://www.whowhatwear.com/fashion/outerwear/90s-maxi-coat-trend 85j8kwy6vbjU9XGKB6MJW7 Fri, 06 Dec 2024 06:00:10 +0000 Fri, 17 Jan 2025 21:51:00 +0000 <![CDATA[ Far From "Dated", This '00s Trend Is the Key to Looking Chic Right Now—Gen Z and Millennials Agree ]]> https://www.whowhatwear.com/fashion/trends/boho-outfit-ideas iLiHLKBD2mnWJ2jrkCxN4c Sat, 19 Oct 2024 06:56:00 +0000 Sat, 13 Sep 2025 06:00:00 +0000 <![CDATA[ Team Millennial vs. Team Gen Z: 9 Major Fashion Trends Dividing the Pack in 2025 ]]> https://www.whowhatwear.com/fashion/trends/millennial-vs-gen-z-fashion-trends ws6K24Xj4FPizrAht85iAf Tue, 08 Oct 2024 02:11:00 +0000 Wed, 19 Feb 2025 07:51:00 +0000 <![CDATA[ It's True: Nearly Every Big 2024 Shoe Trend Looks Even Cooler With This Cute Accessory ]]> https://www.whowhatwear.com/fashion/trends/best-shoe-trends-with-socks-uk GSgZbHsdKBpjWTCEsujseR Fri, 27 Sep 2024 06:40:00 +0000 <![CDATA[ H&M's Expensive-Looking Linen Trousers Are Back, But I Know They'll All Sell Out Before Summer ]]> https://www.whowhatwear.com/fashion/shopping/hm-linen-trousers ojBDx6NgZHXjyquPneYTh6 Sun, 21 Apr 2024 05:55:30 +0000 Wed, 07 May 2025 06:00:00 +0000 <![CDATA[ I'm a Gen Z Editor—21 New-In Summer Buys My Friends and I Are Eyeing Right Now ]]> https://www.whowhatwear.com/fashion/gen-z-shopping PY34H44oTuBLTadsoYo9Sd Sat, 10 Feb 2024 07:00:00 +0000 Tue, 28 May 2024 06:41:00 +0000 <![CDATA[ I’m 23 and All of My Gen Z Friends Are Into These 5 2024 Trends ]]> https://www.whowhatwear.com/gen-z-trends-2024 vE2EoHkuiapP97ssPLHXXN Tue, 16 Jan 2024 18:16:21 +0000 Wed, 27 Mar 2024 07:00:01 +0000 <![CDATA[ The Coquette Aesthetic Has Its Hold on Gen Z—15 Pieces That Define the Look ]]> https://www.whowhatwear.com/coquette-aesthetic-uk m3QYRqWuX5WtmmNvjGYgrB Thu, 04 Jan 2024 19:51:36 +0000 Fri, 02 Feb 2024 19:52:08 +0000 <![CDATA[ Kate Middleton Just Wore the Trending Colour Millennials Hate but Gen Zs Love ]]> https://www.whowhatwear.com/kate-middleton-purple-colour-trend vN6vWTssGfqZkDzc7Wxch3 Wed, 15 Nov 2023 12:24:23 +0000 Fri, 02 Feb 2024 15:21:10 +0000 <![CDATA[ The Unexpected '90s Trend That Has Gen Z's Stamp of Approval ]]> https://www.whowhatwear.com/halter-top-fashion-trend deWwSK3b9Uq2s1rwcP11QF Fri, 14 Jul 2023 13:52:16 +0000 Fri, 02 Feb 2024 14:25:40 +0000 <![CDATA[ EmRata Just Wore Gen Z's Fail-Safe Outfit Combo, and We're Immediately Copying ]]> https://www.whowhatwear.com/emily-ratajkowski-stripey-trousers 7A8K1ENF29MEZ6NEh1eqN7 Mon, 05 Jun 2023 08:41:40 +0000 Fri, 02 Feb 2024 14:24:04 +0000 <![CDATA[ Gen Z Says the "Jeans and a Nice Top" Look Is Dead—Here's What They Wear Instead ]]> https://www.whowhatwear.com/top-and-nice-trousers-trend nhsNi1Lb1AUiznAWqtxTrP Mon, 15 May 2023 15:18:29 +0000 Fri, 02 Feb 2024 14:10:07 +0000 <![CDATA[ Amandla Stenberg Is the Voice of a Generation, so Listen Up ]]> https://www.whowhatwear.com/amandla-stenberg-interview-uk sD8XEm9PHakbCRyGAzjMRm Wed, 29 Sep 2021 21:27:40 +0000 Fri, 02 Feb 2024 13:49:00 +0000 <![CDATA[ Gen Z Have Spoken: These 5 Trends Are Going to be Huge in 2023 ]]> https://www.whowhatwear.com/gen-z-trends 3NVd44oVfT2yhn78aMezUU Wed, 10 Feb 2021 11:01:18 +0000 Fri, 02 Feb 2024 15:09:12 +0000