The TikTok Fashion Starter Pack: Why Is Everyone Wearing the Same Thing?

I, like a majority of the people who are currently trying to make the most of our newfound time indoors, have officially joined TikTok. Will I blame my boredom or general curiosity of the generation beneath me? Maybe two weeks ago I would have, but after fully becoming addicted to the app, I can officially say that I get it. If you have yet to download the app, I highly suggest you do. That is unless you don't enjoy laughing, connecting with friends, and staying up until 3 a.m. learning dances that rarely ever make your feed. Just me? Okay.

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(Image credit: @addisoneasterling)

As I said, I am new to the app, but it took barely any time at all for me to realize that most of these TikTokers (also known as "creators") wear almost exactly the same thing in every video. At first, I thought I was just being served an algorithm of twinning teens simply because I kept watching the same dance videos over and over again, but as I expanded my TikTok knowledge, it became very clear: There is an unofficial uniform that these TikTok stars have been wearing since day one, and I was on a mission to dissect it trend by trend.

There is a definite vibe going on—from the oversize clothing to the obscene amounts of tie-dye. Today, I'm going to shop out the seven biggest fashion trends that are dominating the TikTok scene.

Tie-Dye

@avani

👉🏼😴

♬ DJ Yames Mashup 2 - dj_yames

TikTokers legitimately love anything that's tie-dye. Be it an at-home tie-dying tutorial or a head-to-toe tie-dye sweatsuit, these creators have proven it's their go-to TikTok look.

Ripped Jeans

@charlidamelio

♬ Cannibal X Whats My Name X Savage - rapidsongs

If they aren't wearing high-rise leggings (which we will get to) or sweatpants, TikTokers are almost always seen wearing ripped jeans. The reason? Unknown. But scroll through your For You page for less than one minute and you're bound to see multiple videos featuring distressed denim.

Crop Tops

@addisonre

♬ zaehd ceo cookie shop - smitty4x

Ahh, yes, here it is—the crop-top section. TikTokers love crop tops. Even if you are still figuring out what this app even is, you probably already guessed that this trend was going to pop up at some point in this story. 

Big Sweatshirts

@zoifishh

THANK YOU SO MUCH FOR 1 MIL FOLLOWERS AND 10 MIL LIKES I LOVE YOU GUYS THIS IS CRAZY AHH🥺❤️❤️ (dc: @keke.janajah)

♬ Savage - Megan Thee Stallion

When it comes to sweatshirts, the bigger, the better. Maybe it's because chill loungewear is the unofficial uniform of TikTokers everywhere, or maybe it's because big sweatshirts look cool while you're dancing, but either way, if you're considering buying one, size way up. 

High-Rise Leggings

@emmachamberlain

hate this challenge we literally could not do it @_oliviarouyre

♬ Your First Move Is Their Last Move - maddiefckinsmokez

Speaking of athleisure, leggings are displayed in excess on the app. But not just any leggings—high-waisted ones. In my opinion, this is due to the fact that crop tops are popular with this audience, and we all know high-rise leggings look great with a crop top. 

White Sneakers

@jalaiahharmon

Like we hit the lottery 🆙🔥🥳 @addisonre @charlidamelio

♬ original sound - _.xoxlaii

The sneakers are always white. From Nike's to Vans to Converse, the rise of classic sneakers has dominated the sartorial TikTok scene, and considering the rest of the trends we've noted so far, we aren't surprised by this footwear choice. 

Two-Tone Clothing

@mads.yo

Throwing it back doesn’t make you a h** .

♬ Swalla - Jason Derulo (feat. Ty Dolla $ign & Nicki Minaj)

This might just be the most random trend of all, but it's one we couldn't help but notice all the two-tone clothing on TikTok. Both spliced fabrics and colors have caught on as quite the trend, and due to the eye-catching nature of this trend, it's easy to see why these content creators love it. 

Lauren Eggertsen
Editorial Director

"Copy (200 words): Lauren Eggertsen is currently the editorial director of Who What Where and has worked at the company for nearly seven years, where she started as an associate editor and has since worked her way up. Lauren has over 10 years of experience in the fashion editorial space, starting her career with internships at Marc Jacobs, Marie Claire, and The Zoe Report, where she was later hired as their editorial assistant. Lauren has worked in the Los Angeles and New York Who What Wear offices but currently calls L.A. home. It is here where she leads and manages Who What Wear's fashion team and oversees all day-to-day editorial content and large tentpole moments. This includes all of the runway, trend, and shopping-driven content that ultimately helps to build a strong brand reputation within the industry. Lauren's role also includes helping to set the fashion direction for all original photo shoots and often styles many of the celebrity cover shoots, including big names like Sydney Sweeney, Lindsay Lohan, and Megan Fox. 


She has also attended multiple fashion weeks, including New York, London, and Milan, where her personal style has been featured on sites such as Elle.com, HarpersBazaar.com, and Vogue.co.uk. She prides herself on discovering and supporting small brands and on her knack for a good vintage shopping find. When she isn't working, she enjoys researching and dining at reputable restaurants around both her neighborhood and the globe.