Women Who Can Have It All Buy Their Bags Here

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(Image credit: Rob Kim/GC Images)

Much like with shoes, my philosophy on handbags has always been that when something spans multiple spheres of It girls, ranging from models to actresses to influencers to fashion directors to all-around fashion darlings, one must take notice. As you could have guessed, such is the topic of today’s story on bags from none other than Olsen-owned The Row.

While to be honest, just the brand’s association with everyone’s favorite twins alone would have been enough to make me a fan, its influence goes exponentially beyond the familial connection. As with all their offerings, Mary-Kate and Ashley have mastered the art of the simple-yet-effective, subtle-yet-statement-making, trendy-yet-timeless, and ultimately investment-worthy handbag—though I must warn you that the investment is a big one. However, whether or not one of their actual bags (which typically start in the thousands) is on the horizon for you, there’s something to be learned by what makes them so popular, which can be then used in choosing other accessories.

As is about to be demonstrated by Net-a-Porter’s fashion director Lisa Aiken, model Gigi Hadid, actress Priyanka Chopra, mega-influencer Chriselle Lim, and more, the brand’s two most seemingly popular bag styles (the Double Circle and Ascot bags), while very different, have multiple traits in common. They both possess unique shapes, easy-to-hold handles that could also go around one’s wrist, come in black, as well as a slew of striking colors, and are offered in a range of luxe materials from satin to velvet to fur. If that’s not a recipe for sartorial success, I’m not sure what is.

To get a better idea of what I mean, simply continue on below.

The Double Circle Bag

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Gigi Hadid
(Image credit: Josiah Kamau/BuzzFoto via Getty Images)

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Lisa Aiken
(Image credit: Christian Vierig/Getty Images)

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Sienna Miller
(Image credit: Kelly Sullivan/Getty Images)

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Chriselle Lim
(Image credit: Kirstin Sinclair/Getty Images)

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Martha Hunt
(Image credit: TheStewartofNY/Getty Images)

Shop the Double Circle bag

The Ascot Bag

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Priyanka Chopra
(Image credit: Gotham/Getty Images)

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Evangelie Smyrniotaki
(Image credit: Christian Vierig/Getty Images)

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Emily Ratajkowski
(Image credit: Hunter Abrams/BFA/REX/Shutterstock)

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Vanessa Hong
(Image credit: Daniel Zuchnik/Getty Images)

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Chrissy Teigen
(Image credit: Splash News)

Shop the Ascot bag

Shop more bags from The Row

Up next? See where women who can have it all buy their shoes.

Editor-at-Large

Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. It was a less expected route, seeing as she was graduating from business school at USC when this all began, but it has turned out to be the best one for her. Fast-forward to 2020, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was an intern starting out. Currently, she focuses on a weekly mélange of shopping content. As far as her personal style goes, she's largely drawn to classic pieces and neutral basics but will always make an exception for something colorful, printed, or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a good party is dressing up for one. On weekdays, she can usually be found at home eating something delicious for dinner and trying to force her husband to watch 90 Day Fiancé.