Byron Bay-based label Spell & The Gypsy Collective is definitely doing something right. The brand is loved by celebrities, can be spotted on fashion girls all over the world (including Elsa Pataky), and has bestselling pieces that consistently sell out. One of those pieces is the Panther Embellished Army Jacket ($299) (as worn by Margot Robbie). The jacket was just restocked again, so we caught up with the brand’s co-founders Isabella Pennefather and Elizabeth Abegg to get all the stats on this cult jacket.
So what did we find out? The first run of the jacket sold out in just over an hour—so that's 1095 units shifted in just over 60 minutes. Due to the heavy embellishment on the jacket, it took about two months to have it restocked.
We predict it won’t hang around long this time either, and with only size medium and extra-large left in stock, you'd better hop to it.
Keep scrolling to see the jacket from all angles, and shop it.