This Brand Is Letting You Customize the Varsity Jacket of Your Dreams

Personalization is one of the buzziest trends around right now—look no further than Gigi Hadid's customized leather jacket and Gucci's DIY-ready bags for proof. Our newest tailor-made obsession is the just-released Simone by Katie Nehra Silk Varsity Jacket ($589), which can be customized with your very own hashtag embroidered on the back of the jacket for no extra cost. 

The jacket comes in black, olive green, denim cotton, blush, navy, and burgundy, but custom colors can also be requested. Besides the Instagram-worthy, personalized touch, the jacket itself is beyond perfect (and aligns with the season's sporty trend to boot). 

Scroll down to see how people have been customizing their Simone by Katie Nehra jackets, and shop the piece for yourself!


Simone by Katie Nehra


Beyond OBSESSED With My @simonebykatienehra Varsity Jacket... #ServedBySimone #VarsityJacket #TheWhiteRussian #Personalized

A photo posted by Masha Gordon (@mashagordon_) on

What would your hashtag say? Tell us in the comments below!