Ever wonder where celebs like Rihanna, Kanye West, and A$AP Rocky score those awesome vintage tees? Well, you're about to find out. Alessandra Brawn, her husband Jon Neidich, and Chapel founder Peter Matamoros are the trio behind NYC's vintage T-shirt supplier to the stars. In an interview with Vogue, Brawn, a former fashion publicist, and her husband met Matamoros over 10 years ago when he sold vintage band tees on the streets of SoHo. The three decided to go into business, set up a showroom in Brawn's apartment, and since then, Chapel vintage tees have been on the backs of A-list celebs who are in the know about this under-the-radar brand. "The charm of Chapel in a lot of ways was this sort of underground-ness of it. You had to know someone who knew, a ‘You-gotta-talk-to-my-T-shirt-guy’ kind of thing," Brawn tells Vogue.
When it comes to styling these old-school tees, for Brawn, it's all about making it your own and styling it to fit your personal taste."I don’t want to look like I’m wearing a costume, so I like to mix something higher-end, like a pair of Balenciaga leather pants and a cool pair of designer heels," she says. Brawn also notes that celeb fans like Rihanna take the same approach when it comes to their personal style and vintage pieces. "Everyone styles them in their own unique way, and it’s kind of fun to see how it’s worn, to see Rihanna wear one as a dress, and someone else wear one under a really tailored blazer. It can go in any direction," she says. Read more about Chapel and its plans to launch e-commerce for the masses at Vogue.
Check out how Rihanna styles her vintage tee and keep scrolling to shop vintage-inspired band T-shirts.
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