Not everyone can pull off a bright red, ear-grazing shock of hair and bleached eyebrows, but it's why we can't stop staring at Katie Moore. The model's international debut has been blistering, sparked by her semi-exclusive opening of Alexander Wang's autumn 2016 show (where her hair was transformed from long and blonde to a super-short orange bob backstage). The Texan has since walked for heavyweights including Chanel and Saint Laurent; been shot for Vogue, V Magazine, and Harper's Bazaar; made the Hot List on Models.com; and dubbed "fashion's fastest rising star" by i-D magazine. It's one hell of a resume. And to add to her already impressive experience, the up-and-comer now stars in a dreamy campaign as the spring/summer face of Cue.
It might seem like a surprising casting decision, given the brand has reliably stocked our wardrobes for nearly 50 years and that Moore's own look is so offbeat. But, actually, it makes perfect sense—Cue has previously championed It girls such as Steffy Argelich, twins Lia and Odette Pavlova, and Australian supermodel Catherine McNeil, and has successfully been able to reinvented its own aesthetic countless times over the years.
Moore flew from New York to Sydney to shoot the campaign, a modern vision wearing one Australian icon and showcasing it in front of another: Bondi Beach. Her free-spirited attitude shines through in every image, whether in clashing floral prints, or buttoned-up pinstripes. And if you've noticed a cinematic intensity to Moore's work, you're not wrong. The model has big dreams for a post-modelling acting career, as she told Harper's Bazaar:
"[If I wasn't modelling] I would absolutely be pursuing an acting career... I want to win an Oscar one day."
Georges Antoni for Cue
The collection itself encapsulates youthful experimentation, a devil-may-care range of light, tactile fabrics, such as textured georgette, spot chiffon, and detailed embroidery. Florals are reinvented yet again for spring. This time they're graphic and set against a colour palette of fire red, cobalt, and rich mustard. Gingham is also set to be one of the season's biggest trends, with Cue embracing the print in cool layers of black and white. The statement sleeve isn't going anywhere just yet either; now in refreshed fluted shapes with ruched tie details.
The entire collection is as playful as we have seen Cue in recent years, no doubt inspired by this season's free-spirited ambassador. Safe to say, we've never wanted to incorporate sparkly chokers into our look as much as we do right now.
Georges Antoni for Cue