You Won't Believe How Much Customers Spend on Moda Operandi

High rolling: Forbes did an in-depth profile on luxury e-commerce site Moda Operandi and revealed some staggering statistics. For example, the average purchase price on the site is a whopping $2000, which is particularly impressive, considering the average online purchase in the U.S. is a mere $78. Moda's average even increases to $7800 during fashion month. Forbes also divulged that the site's most expensive item ever sold was a ruby necklace that clocked in at $413,000. Oh, to get our hands on that kind of gem! Click here to shop slightly more afforable offerings from the site. [Forbes

Add to cart: Rad jewelry line Cult Gaia just debuted its line of chokers—and predictably, they're flat-out awesome. Replete with cool embellishments, leather details, and more, the chokers are as statement-making as they are stylish. But you better hurry—some styles are already selling out. Click here to shop them now! [Cult Gaia

New digs: Tina Fey recently shelled out $9.5 million on a new condo in Manhattan. Featuring four bedrooms and four-and-a-half bathrooms, the pre-war space is located on the Upper West Side and features lots of spacious rooms and natural light. [MyDomaine

Gwyneth Paltrow-approved: The actress has stepped into the role of creative director for makeup line Juice Beauty, and she chatted all about it with Byrdie. She discusses the benefits of natural ingredients and why she was interested in the brand. [Byrdie