How One Woman Turned Her Blog Into a Cult-Favorite Shopping Site

Welcome to our newest series, where twice a month, we’ll be featuring a website that we love and know our readers will too. Whether it’s an old but under-the-radar favorite or a newly launched label, you’ll want to report back to your friends with these finds (or maybe keep them to yourself)! Today’s inaugural post introduces you to Lisa Williams, founder and owner of Lisa Says Gah.

We’ll let you in on a little secret: Whether we’re looking for cool clothes, next-level styling inspo, or intel on the up-and-coming designers who are about to blow up, Lisa Says Gah is our go-to. The e-shop with the most covetable aesthetic (you may already follow it on Instagram) is not just a retailer, but a resource for editors and consumers alike. That’s why today we’ve tapped owner and founder Lisa Williams to fill us in on everything from how she finds the brands to how LSG’s unique product shots came about to what she thinks every girl will be wearing this summer. And if the new arrivals section is any indicator (it’s almost always sold out), we think she knows a thing or two about what girls will want to wear.

Scroll through to read the full interview!

Do you have any favorite sites you’d like to see featured next? Share them with us in the comments!

Opening Image: Lisa Says Gah