<![CDATA[ Latest from Who What Wear in Buying-guide ]]> https://www.whowhatwear.com/buying-guide Wed, 08 Apr 2026 11:00:00 +0000 en <![CDATA[ Everyone I Know With Hair Commercial-Level Tresses Uses This Underrated Product Between Washdays ]]> https://www.whowhatwear.com/beauty/hair/best-hair-refreshers vrEpoZEEfLNTcSrFjrcRtA Wed, 08 Apr 2026 11:00:00 +0000 Wed, 08 Apr 2026 16:38:49 +0000 <![CDATA[ My 57-Year-Old Mom Embraces Her Gray Hair—According to Experts, These Are the Elegant Outfit Colors That Complement Her Natural Color ]]> https://www.whowhatwear.com/fashion/outfit-ideas/best-clothing-colors-for-gray-hair-2026 cc37W2HREXVT6iZw2NwDmE Wed, 08 Apr 2026 10:00:00 +0000 Wed, 08 Apr 2026 12:46:39 +0000 <![CDATA[ 34 Pretty Tops Stylish People Will Wear With Jeans This Spring ]]> https://www.whowhatwear.com/fashion/shopping/pretty-tops-jeans keyTtrUSXLu99qUX5JdXkZ Wed, 08 Apr 2026 07:00:00 +0000 <![CDATA[ It's Official: These Are the Pieces Every Cool Person in Paris Is Wearing in 2026 ]]> https://www.whowhatwear.com/fashion/street-style/paris-street-style-shopping dPafhSAF5hbjpHdXaiAWsH Wed, 08 Apr 2026 07:00:00 +0000 <![CDATA[ It's Officially Hot—19 Zara, COS and Reformation Dresses My Chic Friends Are Quietly Obsessed With ]]> https://www.whowhatwear.com/fashion/shopping/zara-cos-reformation-dresses DBA7dvEVLbuyoPj3GR7KMe Wed, 08 Apr 2026 07:00:00 +0000 Wed, 08 Apr 2026 12:27:58 +0000 <![CDATA[ Looking for a Spring Jacket? Trust Me: M&S Has the Most Expensive-Looking Styles Right Now ]]> https://www.whowhatwear.com/fashion/spring/best-marks-and-spencer-spring-jackets M7VFcyoRxqm4w8dFxEJdAM Wed, 08 Apr 2026 07:00:00 +0000 Wed, 08 Apr 2026 12:31:47 +0000 <![CDATA[ Low-Rise Jeans Are Mainstream Again—These Are the 5 Shoes Everyone Is Wearing With Them ]]> https://www.whowhatwear.com/fashion/shoes/best-shoes-with-low-rise-jeans-2026 Sf36zJnFJNjsN6cTgjfGd5 Wed, 08 Apr 2026 07:00:00 +0000 Wed, 08 Apr 2026 17:10:41 +0000 <![CDATA[ I Find Foundation Too Heavy—9 Natural-Looking Tinted Moisturisers I Use Instead ]]> https://www.whowhatwear.com/beauty/makeup/best-tinted-moisturiser Bgo5tgJMtohVtpUvcNuESE Wed, 08 Apr 2026 06:00:00 +0000 Wed, 08 Apr 2026 12:24:56 +0000 <![CDATA[ The Vibe Is 100% Cotton, and These Elevated Abercrombie Finds Are It ]]> https://www.whowhatwear.com/fashion/shopping/best-abercrombie-cotton-fashion-spring-2026 qXaXwpohm9XghzgkiMCLaA Tue, 07 Apr 2026 20:50:58 +0000 Wed, 08 Apr 2026 16:46:09 +0000 <![CDATA[ If a Chic French Woman Shopped the Nordstrom End of Season Sale, These Are 35 Items She'd Add to Her Cart ]]> https://www.whowhatwear.com/fashion/shopping/french-woman-fashion-nordstrom-end-of-season-sale-2026 JrRy9UrJgt8VnemfXXXfqK Tue, 07 Apr 2026 19:48:33 +0000 Tue, 07 Apr 2026 20:57:27 +0000 <![CDATA[ Meghan! Dakota! J.Law! Every It Girl's Go-To Basics Brand Just Dropped a Perfect-10 Capsule Wardrobe ]]> https://www.whowhatwear.com/fashion/basics/la-ligne-perfect-10-anniversary-capsule fSyHUsN8MRhzzDwTftMjWo Tue, 07 Apr 2026 19:32:47 +0000 <![CDATA[ I'm a Fashion Editor—Here Are the Top 15 Reformation Items I'd Recommend for Spring 2026 ]]> https://www.whowhatwear.com/fashion/shopping/reformation-shopping-spring-2026 kbg2hzg6uAGDPvrmTEHkxR Tue, 07 Apr 2026 19:00:00 +0000 Tue, 07 Apr 2026 19:43:57 +0000 <![CDATA[ I Spent Months Hunting for the Best Black Ankle Boots—7 I'm Putting My Money Behind ]]> https://www.whowhatwear.com/fashion/shoes/best-black-ankle-boots BF9FaBZF4ECwWUCYoNA5iH Tue, 07 Apr 2026 07:00:00 +0000 Wed, 08 Apr 2026 00:11:15 +0000 <![CDATA[ Far From Old-Fashioned, These 11 Lavender Perfumes Are Fresh, Calm and Modern ]]> https://www.whowhatwear.com/beauty/fragrance/best-lavender-fragrances Uc4HULtqPPzoCrAtzAioCM Tue, 07 Apr 2026 06:00:00 +0000 Tue, 07 Apr 2026 10:08:40 +0000 <![CDATA[ It Girls Would Shop These 3 Chic Spring Trends From the Nordstrom Sale ]]> https://www.whowhatwear.com/fashion/trends/chic-nordstrom-end-of-season-sale-picks-april-2026 NTaG36VCfkETEik6TZ9aCC Mon, 06 Apr 2026 23:41:17 +0000 Wed, 08 Apr 2026 00:43:07 +0000 <![CDATA[ The Coolest NYC Dressers Are Very Into Florals Right Now ]]> https://www.whowhatwear.com/fashion/floral-shopping-2026 JKRk734k4gAJjH9m9x8RUf Mon, 06 Apr 2026 22:00:00 +0000 Tue, 07 Apr 2026 04:48:57 +0000 <![CDATA[ I Researched the Ways It Girls Are Wearing Jeans In 2026—This Is Exactly How ]]> https://www.whowhatwear.com/fashion/jeans-outfits-2026 g4PbVcQkxWw25ZXBLXnAN Mon, 06 Apr 2026 21:00:00 +0000 <![CDATA[ If You Have Elevated Taste on a Budget, You Need to See These 17 Items From Nordstrom's New Sale ]]> https://www.whowhatwear.com/fashion/shopping/elevated-items-nordstrom-end-of-season-sale-2026 H53rkJJ2kxLzuJPAiRuzea Mon, 06 Apr 2026 20:27:52 +0000 Mon, 06 Apr 2026 21:11:37 +0000 <![CDATA[ The Sunglasses Trend Every Fashion Insider Is Wearing in 2026 ]]> https://www.whowhatwear.com/fashion/oversize-sunglasses-trend DQAg4HLxRRBdaWnW9KJah6 Mon, 06 Apr 2026 19:00:00 +0000 Tue, 07 Apr 2026 19:46:55 +0000 <![CDATA[ Fine, I'll Spill—33 Spring Dresses From Free People, Zara, and Revolve That Will Get You Stopped in the Streets ]]> https://www.whowhatwear.com/fashion/shopping/best-free-people-zara-revolve-spring-dresses-april-2026 gSgtFQpmZBSPhWDFoXThHY Mon, 06 Apr 2026 15:36:11 +0000 Tue, 07 Apr 2026 20:26:12 +0000 <![CDATA[ 5 Cheap(ish) Elevated Finds That Will Make Your Closet Look More Expensive ]]> https://www.whowhatwear.com/fashion/shopping/affordable-elevated-basics-spring-2026 5jdki7YMyvvmYyfPG56MQE Mon, 06 Apr 2026 13:39:35 +0000 <![CDATA[ I May Work in NYC, But My Closet Looks French—6 Chic Spring Basics That You’d Spot On The Streets of Paris ]]> https://www.whowhatwear.com/fashion/shopping/chic-french-woman-basics-spring-2026 rfC3kMyHPDKUb2fdGkSfnk Mon, 06 Apr 2026 10:00:00 +0000 Mon, 06 Apr 2026 16:31:16 +0000 <![CDATA[ I Wanted a Minimalist, Timeless Spring Wardrobe—These 7 Luxury Basics Got Me There ]]> https://www.whowhatwear.com/fashion/shopping/luxury-spring-basics-2026 NqSCuBRZTRDSBBhGLtz5Qi Mon, 06 Apr 2026 08:00:00 +0000 Tue, 07 Apr 2026 09:52:13 +0000 <![CDATA[ These 5 Spring Trends Are Going to Be Everywhere—Here's How to Easily Pull Them Off Like a Fashion Person ]]> https://www.whowhatwear.com/fashion/trends/easy-spring-2026-fashion-trends 4gExfFNPLqA5DCLDQdP8uQ Mon, 06 Apr 2026 07:00:00 +0000 Mon, 06 Apr 2026 13:52:54 +0000 <![CDATA[ I Just Went Shopping for Spring With a $100 Budget—Here Are the Chicest Items I Found ]]> https://www.whowhatwear.com/fashion/shopping/under-100-spring-2026 uzuZst5VoguUwVZ25KwdUW Mon, 06 Apr 2026 07:00:00 +0000 Mon, 06 Apr 2026 15:25:22 +0000 <![CDATA[ Handbags! Shoes! Jewelry! These 29 Spring Accessories Will Make Your Outfits 10 Times More Appealing ]]> https://www.whowhatwear.com/fashion/shopping/best-spring-accessories-april-2026 88KTKXYeAU4gefc5vMUYrg Sun, 05 Apr 2026 20:20:26 +0000 Mon, 06 Apr 2026 15:30:55 +0000 <![CDATA[ Low Budget, High Taste: 6 Outfit Ideas That Nail "Frugal Chic" Dressing in 2026 ]]> https://www.whowhatwear.com/fashion/outfit-ideas/frugal-chic-outfit-ideas-2026 sCTczsVUZfY5XekZeuSEJc Sun, 05 Apr 2026 12:00:00 +0000 Mon, 06 Apr 2026 13:20:38 +0000 <![CDATA[ From Prada to Zara—Here's Everything on Alexa Chung's Wish List Right Now ]]> https://www.whowhatwear.com/fashion/shopping/alexa-chung-spring-wish-list-2026-shop-my EskV9MneNmyDbAcnQyFvKo Sun, 05 Apr 2026 11:55:48 +0000 Mon, 06 Apr 2026 13:00:17 +0000 <![CDATA[ My NYC Friends Say My Style Feels Parisian—This Is the Effortless Coat That Gives My Outfits That Je Ne Sais Quoi ]]> https://www.whowhatwear.com/fashion/shopping/parisian-trench-coat-outfit-ideas-spring-2026 LNJ8AZNwpxbcp6W3Ad95Gf Sun, 05 Apr 2026 10:00:00 +0000 Mon, 06 Apr 2026 21:40:38 +0000 <![CDATA[ Leopard Print, You're Done—the 2026 Alt Everyone's Shopping for Their Closets and Homes ]]> https://www.whowhatwear.com/fashion/trends/tiger-print-trend-fashion-home eigTYsg5uW2NAdFhGZLiv7 Sun, 05 Apr 2026 09:00:00 +0000 Mon, 06 Apr 2026 14:46:44 +0000 <![CDATA[ H&M’s New-In Section Is Full of Expensive-Looking Spring Staples—9 Items Bound to Sell Out First ]]> https://www.whowhatwear.com/fashion/shopping/hm-new-in-april-2026 FXqp5snpFvAA4JkbcUz86K Sun, 05 Apr 2026 08:00:00 +0000 <![CDATA[ These Are the Aritzia Pieces Everyone in Fashion Will Be Obsessed With by May ]]> https://www.whowhatwear.com/fashion/shopping/aritzia-may-haul-2026 Vco6XtwevUwwALKkES2VHb Sun, 05 Apr 2026 07:00:00 +0000 Mon, 06 Apr 2026 23:53:59 +0000 <![CDATA[ Sets, Separates, Sarongs, and More: These Beachwear Finds Feel So 2026 ]]> https://www.whowhatwear.com/best-beachwear-2026 yzwt9ECYZP6SVjFXRgYKXZ Sun, 05 Apr 2026 07:00:00 +0000 Mon, 06 Apr 2026 21:23:38 +0000 <![CDATA[ These $98 J.Crew Pants Look Identical to the Pair Every Chic Dresser Wears Instead of Jeans ]]> https://www.whowhatwear.com/fashion/shopping/jcrew-luna-pants-leset-kyoto-pants-alternative dqRSCaNYNRVsrswSdokrSa Sat, 04 Apr 2026 12:00:00 +0000 Mon, 06 Apr 2026 23:59:15 +0000 <![CDATA[ These Are the Sneaker Trends Cool Moms in NYC Wear to Drop-Off, Butterfield Market, and Tracy Anderson ]]> https://www.whowhatwear.com/fashion/trends/new-york-city-mom-sneaker-trends-2026 tbBMusFm2jbRVRxLKTWeBi Sat, 04 Apr 2026 12:00:00 +0000 Mon, 06 Apr 2026 20:41:39 +0000 <![CDATA[ I'm a Shopping Editor—This Is the Simple and Affordable Outfit Formula I Swear By ]]> https://www.whowhatwear.com/fashion/shopping/white-t-shirt-and-jeans-outfits-spring-2026 GtrHpABdEsgwH7cVEtMQKF Sat, 04 Apr 2026 10:00:00 +0000 Mon, 06 Apr 2026 23:49:19 +0000 <![CDATA[ People Who Summer in the Hamptons, the Vineyard, and Nantucket Are All Buying These Things RN ]]> https://www.whowhatwear.com/fashion/luxury/east-coast-summer-luxury-shopping-list wjAF2GXBSoYhVSTSrTYzxa Sat, 04 Apr 2026 07:00:00 +0000 <![CDATA[ 11 Fig Fragrances That Evoke the Fresh Air, Warm Breeze, and Sunlit Skies of a Mediterranean Summer ]]> https://www.whowhatwear.com/beauty/fragrance/best-fig-fragrances BsLbvbkrsXpdsvhwWKkQAA Sat, 04 Apr 2026 07:00:00 +0000 Mon, 06 Apr 2026 15:43:36 +0000 <![CDATA[ If You're a Short-Nails Person, You'll Want to Bookmark These 11 Spring Styles ASAP ]]> https://www.whowhatwear.com/beauty/nails/short-nail-ideas-april-2026 Dr9vXd48c8SSVKnALLHrGb Sat, 04 Apr 2026 06:00:00 +0000 <![CDATA[ H&M Called It—These 5 Dress Trends Will Define Spring 2026 ]]> https://www.whowhatwear.com/fashion/dresses/hm-spring-dress-trends-2026 9ZGNYvcszzeuygy6GSGjFc Sat, 04 Apr 2026 05:55:00 +0000 <![CDATA[ Forget Flip-Flops—Cool Girls in L.A. Just Named the Official Shoes of Summer 2026 ]]> https://www.whowhatwear.com/fashion/cool-girl-wedge-shoe-spring-2026-trend DTQHVVetzvcRYDLhEXUWqZ Sat, 04 Apr 2026 04:00:00 +0000 Mon, 06 Apr 2026 15:13:10 +0000 <![CDATA[ I'm a Fashion Editor—Here's My Highly Personal Spring Shopping List ]]> https://www.whowhatwear.com/fashion/fashion-editor-spring-2026-shopping jehn4k4MFzWCoGjMjLvTmk Sat, 04 Apr 2026 00:00:00 +0000 <![CDATA[ Celeb Makeup Artists Say These Waterproof Makeup Primers Survive Tears, Sweat, and Beachy Vacations ]]> https://www.whowhatwear.com/beauty/makeup/best-waterproof-makeup-primers HmygmD2TW2okvwWqQFU42b Fri, 03 Apr 2026 22:19:23 +0000 <![CDATA[ Nordstrom's End of Season Sale Has All the Shoe Trends You Need for Spring ]]> https://www.whowhatwear.com/fashion/shopping/nordstrom-end-of-season-sale-shoes-2026 88bcPGVVRJhj2ayRmnKcjj Fri, 03 Apr 2026 21:07:31 +0000 Mon, 06 Apr 2026 17:03:48 +0000 <![CDATA[ Here Are the On-Trend Items to Buy at Zara If You Have an $80 Budget ]]> https://www.whowhatwear.com/fashion/shopping/zara-trends-spring-2026 zPKoMSpWVJz8cR8RojThwe Fri, 03 Apr 2026 17:35:41 +0000 Mon, 06 Apr 2026 17:04:05 +0000 <![CDATA[ They're Here: The It Designer Flats Cool Girls Are Wearing With Levi's Jeans This Spring ]]> https://www.whowhatwear.com/fashion/luxury/the-row-square-toe-ballet-flats-trend pkuG4QuxRWhZJuGhouaGS5 Fri, 03 Apr 2026 12:00:00 +0000 Fri, 03 Apr 2026 14:59:23 +0000 <![CDATA[ I Want to Smell Like a Serene Monet Painting—This Airy Note Is Key, and It's Getting Way More Hype in 2026 ]]> https://www.whowhatwear.com/beauty/fragrance/best-water-lily-and-lotus-fragrances qBodcutumVSkXkMZfEpDBD Fri, 03 Apr 2026 11:00:00 +0000 Fri, 03 Apr 2026 19:14:21 +0000 <![CDATA[ I'm Finally Ready to Embrace Skinny Jeans—Here Are 15 Pairs I Love as a Skeptic ]]> https://www.whowhatwear.com/fashion/best-skinny-jeans anMm3TGSAAW3z94JZ6NEog Fri, 03 Apr 2026 04:00:00 +0000 <![CDATA[ Radiant Skin That Smells Sophisticated: These Scented Body Oils Epitomize Quiet Luxury ]]> https://www.whowhatwear.com/beauty/skin/best-scented-body-oils hBAWkjFQMcG2it97dWXbE4 Fri, 03 Apr 2026 03:59:18 +0000 Fri, 03 Apr 2026 16:30:39 +0000 <![CDATA[ 7 Eye-Catching Zara Outfit Formulas I'm Stealing for My Own Closet This Spring ]]> https://www.whowhatwear.com/fashion/shopping/zara-spring-outfit-formulas-april-2026 cf8ogrPBvwrpL6mVq6z9Je Thu, 02 Apr 2026 13:25:10 +0000 Thu, 02 Apr 2026 14:55:57 +0000