Remember when we told you about Cotton's 60 Second Fashion Show? Well, it's finally here, and the runway show's host, Kristin Cavallari, couldn't be a bigger fan of the show's see-now, shop-now format. "It's amazing that you can watch coverage of a fashion show and shop the looks by clicking on the video,” she told us. "It's instant gratification, and it makes perfect sense for our tech-centered generation."
Naturally, cotton took center stage in the looks we saw come down the catwalk, and for good reason: "Cotton is natural and environmentally friendly, which designers are prioritizing these days," explained Cavallari, who wore a denim T by Alexander Wang dress from the show. "There are so many trend-driven pieces being designed with cotton beyond your everyday jeans and T-shirts."
What are you waiting for? Watch the video above to shop the looks from the Bloomingdale's x Cotton Collection; then keep reading below for highlights from the show.
In addition to Cavallari, a slew of stylish influencers attended the show, including our favorite Brit girl, Louise Roe; Jacey Duprie of Damsel in Dior; Annabelle Fleur of The Viva Luxury; Christine Andrew of Hello Fashion; and Blair Eadie of Atlantic-Pacific. Attendees looked stylish in the new season's top trends, including the cold-shoulder button-downs we'll soon be seeing everywhere. Another major takeaway: Keep on loving your cropped raw-hem denim styles. Don't shy away from metallic accents or plaid prints (the '90s continue to be a major influence), and embrace logo-emblazoned athleisure pieces.
Cool layers perfect for transitional dressing dominated the runway, and sleek yet statement-making denim—note the fun embroidery and unusual hemlines—were a major component of the featured cotton looks. (Note to self: Time to shop for new jeans.)
And, of course, we can't forget about color. Our favorite piece? This light striped sweater—we're already envisioning wearing it with practically everything in our closets, be it everyday denim, a silver miniskirt, or wide-leg plaid trousers. You just can't miss this on-trend combination of pink, green, red, and burgundy.