The One Bra Mistake You Should Never Make



As women, we pride ourselves on being well versed in all things bra-related. Always get measured by a professional, handwash the delicate ones (not that we always do), the list goes on. But recently, we learned a surprising new rule, and it's bound to come in handy with all the holiday travel on the horizon. According to Ra’el Cohen, head of design at ThirdLove, you should never fold a bra. "When you're packing bras, maintaining shape is key. If you fold your bras in half, you can potentially wrinkle the memory foam in the cups, or damage your bra's underwire," she says.

Instead, "laying your bras flat, nested inside one another should do the trick," Cohen suggests. You can also utilize items like socks or a T-shirt to help fill out the cups and keep them from getting crushed in your stuffed suitcase. So before you head out of town for the holidays, make sure to take a little extra care with your bras. They're delicates after all.

Read on to shop bras from ThirdLove.


Available in band sizes 30 to 40 and cup sizes A to G.

Available in band sizes 32 to 40 and cup sizes A to F.

Available in band sizes 32 to 40 and cup sizes A to G.

How do you store your bras? Let us know in the comments!