While it may be an often-overlooked accessory, a beach towel is just as important as an awesome swimsuit. It’s worth researching and investing in one you really love, as it will totally elevate your beach style for years to come—we promise.
Because of this, we’ve gathered a colorful assortment of beach towels at a wide range of price points. Happy shopping!
Home Source International Conde Nast Whale Beach Towel ($34)
C’mon. A whale towel? Sold.
Mossimo Supply Co. Terry Beach Towel ($20)
Fun fact: San Francisco-based artist Jeff Canham designed this limited edition beach towel.
Gucci Printed Cotton Beach Towel ($295)
It doesn’t get much better than a sailboat-adorned beach towel.
Billabong Get Ziggy Towel ($40)
Channel your inner surfer with this exotic tribal-print beach towel.
H&M Beach Towel ($13)
A beach towel with type on it is a fun conversation starter.
Lacoste Home Bayadere Beach Towel ($20)
We’re digging this towel’s retro vibe.
M. Carter Beach Towel ($78)
We suspect you’d look darling atop this wave-print towel.
Mara Hoffman Rays Beach Towel ($78)
We all know Mara Hoffman is a print master, so it’s about time you invested in one of her beach towels, no?
Maslin Black Jaguar Beach Towel ($225)
Not only does this towel roll up into its own carrier case, it’s also shaped like an animal. Win, win!
Missoni Home Beach Towel ($231)
You’re going to use this towel every summer from here on out, we swear!
OURS Palms Beach Towel ($48)
We love the electric highlights on this beige beach towel!
Ruby Mint Seafan Blue and White Patterned Towel ($78)
The fringed hem on this jacquard towel makes it all the more of a must-have.
Thomas Paul Bath Octopus Beach Towel ($60)
We dare you to not to fall in love with this octopus-print beach towel.
Tommy Hilfiger Pineapple Beach Towel ($20)
Nothing like a good old fashioned hibiscus print.
We Are Handsome The Bahamas Beach Towel ($189)
Be the envy of every other sun seeker for miles in this tropical towel.