The Best Under-$50 Basics to Buy from H&M, According to Our Editors

Where would we be without our trusty staples? They’re the building blocks of our wardrobes, they ground statement pieces, and are striking in their simplicity when worn alone. While investing in an elevated basic will never go awry, you certainly don’t need to break the bank to update your wardrobe essentials. Our editors unanimously agree that H&M is one of the best places to shop for cost-effective basics. Not only is the brand wonderfully affordable, but its pieces also tend to look much more expensive than their price tags. From cool ribbed tank tops to wide-leg jeans, and seriously affordable sweaters, I asked my fellow editors to share the best under-$50 basics they’re buying from H&M right now. Scroll below to get your hands on them too.

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Up next, how I would nail the most-expensive looking fall trends on a budget.

Judith Jones
Senior Fashion Market Editor

Judith is the senior fashion market editor at Who What Wear and has worked in fashion for nearly a decade. Judith started on the Shop Who What Wear team, creating content and managing a team of merchandisers for the Who What Wear shopping app. She later crossed over to the editorial team, where she shares the coolest, most desirable fashion market finds and brands in her shopping-focused stories and social takeovers. She has become one of the top affiliate earners during her six plus years at Who What Wear. Before working in fashion, Judith was a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) and shared her passion for travel and food. She studied at the prestigious London Academy of Dramatic Arts as well as Stella Adler Studio of Acting in New York. She later studied fashion merchandising and design, which laid the foundation for her career in fashion.


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