Just think about the combined social media power behind every Balmain collection. Between Creative Director Olivier Rousteing and his mega fans—including Rihanna, Jennifer Lopez, and every single one of the Kardashians and Jenners—there's always tons of buzz every time a new collection debuts. And thanks to a bit of live-streaming technology, you can watch and be a part if it as it all unfolds in real time—just like those who sit front-row.
Tune in below to see every look come down the runway in Paris straight onto your screen. The show begins at 9 a.m. EDT, so get comfortable, set this video to full screen, and prepare for the closest Paris Fashion Week experience you can have without an actual plane ticket.
Scroll down to tune into Balmain's live runway show from Paris at 9 a.m. EDT.