Turns out you’re not the only one getting an ASOS package at your doorstep practically every other day. The Guardian reported on the retailer’s impressive sales figures, and the amount of much money people are spending on the site will blow you away.
ASOS’s sales increased 21% to roughly $946 million in the six-month period leading up to the end of February, per The Guardian. Yes, you read that correctly: That’s almost a billion dollars in a mere six months. So what helped the site see such an impressive jump? Chief executive Nick Beighton “said ASOS was combining technical innovation, such as using Snapchat and Instagram to contact customers, with improvements in service and pricing to win over shoppers,” The Guardian writes.
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