Ashley Graham and Her Mom Just Won 2018 With This Swimsuit Campaign

Ashley Graham is a force to be reckoned with on her own, but when she joins forces with her adorable mom, she's practically unstoppable. Graham's 53-year-old mother, Linda Graham, stars alongside her daughter in the newest Swimsuits for All campaign, and the images are too cute not to share.

"I haven't worn a bikini since the 80s!" Linda said in a press release. "I don't think I could have uncovered that inner strength without Ashley. That makes being a part of this campaign so much more special—she's my rock and inspired me at age 53 to be proud of my body again after I lost my own fortitude."

For Ashley, the feeling is mutual. "[My mom] promoted body positivity in our household before it was a movement," she said in a statement. "Her feel-good attitude toward her own body has shaped my ability to remain positive and self-assured." Read on to see our favorite photos from the new campaign.

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(Image credit: Swimsuits for All)

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(Image credit: Swimsuits for All)

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(Image credit: Swimsuits for All)

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(Image credit: Swimsuits for All)

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(Image credit: Swimsuits for All)
Erin Fitzpatrick
Senior News Editor

Erin got her start as a Who What Wear intern over 12 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of senior news editor (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.