Acne Studios is always forward-thinking when it comes to designing clothing and subsequently, picking models to showcase them. Instead of choosing the stereotypical model, the brand features the type of people who inspire and embody the collections—like the 78-year-old model who stars in the Resort 2018 campaign or the 12-year-old boy in the women’s F/W 15 campaign. Acne’s latest campaign stays true to the brand’s visionary track record, featuring a same-sex couple Kordale Lewis and Kaleb Anthony and their children.
The collection, dedicated to Acne’s face motif, was designed around the idea and the limitless, evolving definition of family today, according to the brand’s press release. With that concept in mind, the brand found Kordale and Kaleb, an Atlanta-based couple who gained media attention in 2014 when they shared an Instagram post of them brushing their daughters’ hair before school.
Celebrating the spirit of inclusivity and today’s modern families, Acne captured Kordale and Kaleb, along with their four kids, in a New York City hotel room (shot by photographers Inez & Vinoodh) and conducted a personal, in-depth interview with the two dads which they turned into a print publication.
“I love those images of families dressing in the same outfit, and this new collection dedicated to the face motif also has a similar feeling of staple goods,” said Jonny Johansson, the creative director of Acne, in the publication featuring Kordale and Kaleb’s interview. “It is also a way of highlighting that while every family is different, we all have the same love and want the best for our children. There is no ‘normal’ family—all families are normal.”
The collection will be available in-stores and online on August 17. You can pick up a copy of the limited-edition, free publication featuring the interview with Kordale and Kaleb and a photo series of the beautiful family in select stores or read it on acnestudios.com. Scroll down to see the images from the campaign.
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