While pondering the perfect way to showcase fall's most important pieces, we went through countless editorial concepts and considered many different models. But no matter how swell an idea sounded or what wonderful girl could be cast, at the end of the day, nothing felt quite right. We agreed that it was imperative to create a story with a fun and fabulously inspirational spirit, but were stumped about the best way to achieve that effect.
Suddenly, an epiphany struck: we'd spotlight the tastemakers and trendsetters who are responsible for our favorite blogs! These fashion enthusiasts—Geri of
Because I'm Addicted, Karla of
Karla's Closet, Krystal of
What Is Reality Anyway? and
The Stylish Wanderer (who prefers to remain unnamed)—demonstrate their mastery of the latest looks on a daily basis, so wouldn't it be intriguing to see how they translate key runway trends into real-life ensembles? With that one direction in mind, we asked this fantastic foursome to raid the WhoWhatWear.com fashion closet and put together some on-trend outfits for everyone's viewing pleasure. We couldn't be more pleased with the results, which offer an ideal introduction to a stylish new season. Do enjoy, and don't be surprised if these gorgeous images spark a wardrobe idea or twelve...
Photographer:
Justin Coit; Creative Director: Katherine Power; Style Director:
Angela Fink; Assistant Style Director: Nikki Tavdi: Hair: Scott Cunha; Makeup: Anthony Nguyen; Models: Geri, Karla, Krystal, The Stylish Wanderer; Location courtesy of
Room 106.
Shop The Spreads
Look 1:
(Geri)
Alexander Wang
Denim Leather Jacket with Terry ($1285), Torn by Ronny Kobo
Jayne Long Sleeve T-Shirt with Shoulder Pads

($143), Alexander Wang
Spongy Silk Crepe Fitted Top ($355), Brian Lichtenberg
Brianel Graffiti Leggings ($119), Jimmy Choo
Jedi Boot ($1395), Ben-Amun Austrian Crystal Double Strand Clip Earrings ($220, 212.944.6480),
Nasty Gal
Heavy Metal Stud Cuff ($52), Fallon
Slater Mixed Necklace ($200), bebe London Bangle ($34, 877.232.3777), Kimberly Baker
Cordelia Cuff ($725), Essie
Nail Polish ($8) in National Velvet.
(Karla)
Marc Jacobs
Aqua Bonded Filigree Lame Velvet Fitted Long Sleeve Peplum Jacket ($1800), Silence & Noise
High Waisted Harem Pant ($58), Marc Jacobs Oversized Shield Sunglasses ($495, 323.653.5100), Jenny Dayco
Silver Gem and Black Diamond Plastic Gem Collar Necklace ($110), Topshop
Ashish Peep Toe Wedge ($290).
(Krystal)
H&M
Striped T ($15), Tracey Reese
Embellished Blazer

($495) in black, Topshop
Sequin Harem Pant ($310),
Bakers
Sweety Pump ($80), Aldo
Haddrodd ($15) in black, Lia Sophia
Cat's Eye Stone Ring ($125).
(The Stylish Wanderer)
Monrow
Marylin T-Shirt

($106), Plastic Island Julia Skirt ($136, 212.749.0900), Battalion
Emerson Blazer

($275), Polka Dot
Pantyhose ($11), Victor Osborne Asian Hat ($350, 212.677.6254), Jeffrey Campbell
Stud Creeper Flats with Munk Unit Bottom

($140), Dannijo
Wilhelmina Necklace ($318).
Look 2:
(Geri)
Hervé Léger by Max Azria
Bronze Bandage Dress with Metal-Plate Applique ($7200), bebe
Fabric Tassel Earrings ($39), Doori for BE&D
Black Zipper Purse ($1395), MAC
Lipstick
($14) in MAC Red.
(Karla)
Sally Tseng
Beau Blazer

($352), Sauce
Bow Tank ($60), Ashish
Sequin Leopard Jogger ($900), Jenni Kayne
Black Hi Cut Sandal ($395), Gorjana
Acacia Ring

($55), Jenny Dayco
Black Two Triangle Earrings ($37), Kenneth Jay Lane
Ring

($88) in Black & Coral, Gorjana
Kensington Ring ($70) in Gold, Laruicci
Sun Goddess Necklace ($175), shu uemura
'Rouge Unlimited' Crystal Shine Collection
($23) in Beige 950 S.
Look 3:
Milly
Victoria Ivy Blouse

($303), A.L.C.
Skinny Leather Pants

($795), Joie
White Alpaca Vest ($399, 310.895.5455), Giuseppe Zanotti
Platform Sandals ($551), 3.1 Phillip Lim Yana Belt ($395, 310.273.9900), Juicy Couture
Filigree Ring

($98), Gerard Yosca
Royal Flash Rain Drop Earring with Black Stone ($250, 212.302.4349), MAC
MAC Viva Glam Lipstick
($14) in VI.
Look 4:
Cynthia Rowley
Golden Era Dress ($420), Forever 21
Lace Corset Top ($18), DKNY
Fishnet Tights ($13), Tuleste Market
Short Bib Necklace ($375), Gemma Redux
Fully Necklace ($612), Lena Wald
Small Spike Earrings

($242), Aldo
Efron Ring ($25), MAC
Lipstick
($14) in Lovelorn, Dolce & Gabbana
Intense Nail Lacquer ($20) in Stromboli.
Look 5:
(Krystal)
Lucky 13
Pleather Bandeau Top ($72), H&M
Blazer ($50), Adam
Micro-Floral Print Pleated Pant ($325), Wolford
Polka Stay-up Thigh Highs ($68), Aldo
Bognar Necklace ($18).
(The Stylish Wanderer)
Cynthia Rowley
Wear It Now Tulle Dress ($375), Jen Kao
Giant Tank with Sequins ($1038) in black, bebe
Metallic Luster Moto Jacket ($119), Laruicci
Megawatt Ring ($208), Gorjana
Graham Leather Wrap Bracelet with Studs

($55).
Look 6:
(The Stylish Wanderer)
Manoush
Sequin Dress ($600, 310.895.5455), American Apparel
BERETC Unisex Cotton Beret ($20), Circa Sixty Three
Peace Earrings ($75), Forever 21
Dainty Bow Ring ($7), Lia Sophia
Matte Gold Stair Step Ring ($150), MAC
Lipstick
($14) in Russian Red.
(Karla)
Tony Cohen
Purple Mesh Top ($375), bebe
Lace Up Strapless Dress ($149), Dannijo
Presley Necklace ($715), Erickson Beamon
Chrysler Necklace ($1228), Made Her Think Talon Knuckle Buster Ring ($110), Made Her Think
Spike Rhinestone Necklace ($465).
(Krystal)
Pudel
Long Shirt ($230), Rebecca Taylor
Faux Fur Coat

($385), bebe
Lace Front Legging ($129), Forever 21
Polished Round Stud Belt ($9), Urban Outfitters
Chainlink Slouchy Beanie ($28), Ben-Amun
Austrian Crystal and Jet Bead Pewter Necklace ($395), Rachel Leigh
Gumball Ring

($68) in Caramel, Juicy Couture
Rock & Royalty Drama Ring in Black

($118) in black, MAC
Lipstick ($14) in Ruby Woo.
(Geri)
Alexander Wang
Jacket with Leather Belt

($830), Gemma
Bianca Skirt ($120, 323.932.5686), 3.1 Phillip Lim
Grosgrain Belt ($350).
this pretty bitching i love it!
Posted by: britty | 2009-09-06 22:44:50
I like Krystal because she is stylish, original and kind................. not saying the others arent't but she IS the only "big blogger" who I routinely see commenting on other people's blogs, including my own! The other's don't do that so much. You rawk Krystal!! www.ontheblogbandwagon.blogspot.com
Posted by: wanderlusting | 2009-09-03 18:26:07
tacky
Posted by: alexandreaonas | 2009-09-03 10:17:28
This is my dream! www.harleyshops.blogspot.com
Posted by: Rebecca | 2009-09-03 09:52:07
It is amazing how people would stand up for people they dont know. *giggles* aww come on, everybody's gotta have different views. if everybody is alike, likes the same style. wouldnt the world be boring and plain. nothing to intellectually challenge us :) I love Karla, she's bringing it although I dont agree with Karla's "expression" in the last photo, she looks like she's been laughing the whole day as a reaction from laughing gas (hahah, wth?). Great editorial overall.
Posted by: Shikin H | 2009-09-03 07:18:56
Who selected the final pictures? Karla is a gorgeous girl and you chose three pics of her where she looks like she's maniacally laughing?!?
Posted by: Kate | 2009-09-02 12:56:13
i really like this post, using my favourite bloggers in awesome stylish clothing. GREAT photoshoot! loving it !
Posted by: cheryl | 2009-09-02 02:26:56
I love all the girls, don't be meanies! They always looks so cute and it must be hard for them. Karla you rock, don't listen to the crap. but I don't really think that Geri is lumped into the Rumi category at all. She rarely outfit posts and is more like knight cat and le fashion with butt loads of high fashion inspiration and not like eighteen thousand pictures of just her looking at the ground. I think it's cool that she doesn't flaunt herself like that. I think that is why I love Who What Wear, good combination of inspiration and real.
Posted by: jessica | 2009-09-02 00:54:46
Karla is that chick. I get fed up with the regurgitated looks of so many bloggers today that she's a breath of fresh air. I like the stylish wanderer as well. Not very familiar with the other girls.
Posted by: chic kitten | 2009-09-02 00:11:58
?
Posted by: jessica | 2009-09-01 23:57:34
I don't hat her. I don't know her. I just disagree with the hype that has been awarded her for attempts at fashion and style. I do love that taste comes in many shapes and forms and that you were so personally touched by my comment. I only suggest that I think she is not fit to be glorified. I also don't believe Rachel Zoe to be fit for such media attention, but as you can see from her international success, my opinion comes in limited numbers. At the end of the day, the differences I mention in choice and taste are what make fashion art and not mundane and shallow which is exciting to me. I will concede and agree that perhaps lumping Karla with Rumi perhaps was not the best way to make my argument. But it is refreshing to see that you do agree with me that the Rumi school of styling/dressing isn't all it is purported to be. PS Hate is a very strong word I reserve only for bigots, molesters, abusers and the those of such character.
Posted by: Stylist | 2009-09-01 20:50:05
i have to disagree with you miss stylist below. i follow karla's blog and because i'm addicted quite religiously and i think that geri from because i'm addicted falls into the "rumi's school of style" category more than karla does. karla has never mentioned nor does she seem to pay much attention to alexander wang on her blog as you claim and usually just does her own thing, whether it "disfigures her body" or not. i'm not so sure about the krystal chick because i've never read her blog so i can't say much about her. my point is stop hating on the only girl that practically makes this whole photo shoot come to life!
Posted by: ellie | 2009-09-01 20:41:45
I have to say that I do adore The Stylish Wanderer and because I'm addicted, but I cannot agree with the "fabulousness" of the other two. Karla's outfits may follow the fashion code, however, they never compliment her body shape only disfiguring her in much of the process accentuating body parts that need to be diminished. Furthermore, her choices are never risky, rather that of someone copying other bloggers along the way. The What is Reality Anyway blogger, Krystal, appears to believe that a Chanel bag or a pair of Gucci heels is indicative of fashion. Having seen her live at several events, I have never been impressed, in fact, Ihave rather been shocked by her choices and in turn by the following she has gained. Wearing the new Acne wedges does not make one stylish. Krystal could not creatively put together an appealing, lest fashionable outfit from Forever 21 if given $50. These two seem to fall into the Rumi school of fashion who believes that an Alexander Wang backpack gives the whole outfit style. Style comes from within and is exuded outwardly. It is not created from a label none of these girls could really afford. But, kudos to them for creating a career likened to the Emperor's New Clothes!
Posted by: Stylist | 2009-09-01 20:07:57
I'm so happy about this piece, just wonderful. I follow Geri's blog religiously and to have her in WWW is double the pleasure!!!
Posted by: Mariana | 2009-09-01 20:07:34
this is the best story of all time—I LOVE YOU WHO WHAT WEAR. x
Posted by: jessica | 2009-09-01 19:12:33
I'm sorry but they killed it...I love it!
Posted by: sway | 2009-09-01 19:06:08
i love this feature!! it's amazing and the photos came out beautiful!!
tofuscloset.blogspot.com
Posted by: cassie | 2009-09-01 17:03:28
Love the collaboration of blog to blog, fashionista to fashionista. Influence creates wonder. xx www.stylelikeu.com
Posted by: Brittney | 2009-09-01 16:14:56
How fabulous! It is so nice to see the every-dayers so super stylish. Justine www.fetchingfashions.blogspot.com
Posted by: justine | 2009-09-01 15:36:22
Amazing, amazing, amazing! Please keep doing this. Finally someone is starting to realize the shift in who the actual "tastemakers" are right now.
Posted by: Ana | 2009-09-01 13:27:05
ah geri's dress in look 2 is sooo fab! it looks like so much fun and they all look amazing! http://fashionhedonism.blogspot.com
Posted by: Christing | 2009-09-01 13:02:11
karla is a rockstar. seriiiiously. is that first photo of her for real? www.egotrippingatthegates.blogspot.com
Posted by: Dana | 2009-09-01 12:30:54
I love each one of their blogs! This is amazing and fun without feeling put on. More more more! http://wastedwardrobe.blogspot.com/
Posted by: Midge | 2009-09-01 12:15:15
i just recently discovered the stylish wanderer and karlas blogs... and i have to say i am so inspired. although i don't have all the amazing clothes they have, i look to them for inspiration in what to buy, and how to wear things that i wouldn't normally think of. so, thanks girls! this spread is really great, only wish you could see the outfits a little bit more clearly. from your fellow fashion enthusiast, taryn.
Posted by: taryn | 2009-09-01 10:40:40
Great post - love that you've included some of my fave bloggers!
Posted by: N | 2009-09-01 10:16:22
fantastic!!!! love the bloggers your chose! they look so fab rocking these looks!! Great work, Team WWW / fashion bloggers :) xx
Posted by: stephanie | 2009-09-01 08:48:04
Great idea and awesome shoot! It looks like everyone had so much fun.
Posted by: MEP | 2009-09-01 08:17:53
This is such a great idea, having real women, bloggers, to wear the fall's pieces! They look amazing! Love their interpretations of next fall biggest trends!
Posted by: EMILIE | 2009-09-01 06:15:28
OMG! I love these girls and follow their blogs religiously!!!!!! LOVE this editorial!
Posted by: yosefmaximilian | 2009-09-01 03:16:16
karla is my favorite!! she's so fab...we would love to see more of her in these kind of shoots!!
Posted by: shannon | 2009-09-01 02:57:38
I LOVE it!! Thank you Who What Wear!!!! xoxo
Posted by: Krystal | 2009-09-01 02:53:51
This is a great post. Having trends showcased by Inherently stylish women & not just models is brilliant. They look amazing. more like this please!
Posted by: hellwafashion | 2009-09-01 02:42:47
They all look great! I'd like to see more bloggers modeling on this site.
Posted by: Fashion Intel | 2009-09-01 02:39:03
.. I'd love to see a separate photo of Krystal wearing the Rebecca Taylor Faux Fur Coat..
Posted by: Janine | 2009-09-01 02:36:56
I loove the faux fur vests!! :)
Posted by: Janine | 2009-09-01 02:34:09
Finally it's out, i love this feature on you guys and you all look so amazing obviously clearly the future of style. I'm so proud of you all. x Noir Blanc Et Rouge Partout
Posted by: S | 2009-09-01 02:18:29