Why the Southwest Should Be on Every Fashion Girl's Radar

Erin Fitzpatrick

What do Céline, Marc Jacobs, and Coach have in common? The brands all looked to the Southwest for inspiration for spring. Céline and Marc Jacobs each offered up unique takes on cowboy boots, which retailers like Zara and Mango quickly caught on to. As for Coach, the brand experimented with Southwestern signatures like suede jackets and fringe. Considering these top brands all evoked a similar regional spirit, we naturally didn’t think twice when given the opportunity to visit the intriguing locale for ourselves.

The lovely Four Seasons Resort Rancho Encantado was kind enough to host us as we explored the area’s crown jewel: Santa Fe, New Mexico. From incredible shopping to sage-infused spa treatments and everything in between, we soaked in the best the state’s capital has to offer. The verdict? From the amazing handmade jewelry to the beautiful desert landscape, it certainly isn’t hard to imagine why fashion’s heavy hitters would find the Southwest so inspirational.

If you’re dying to pay Santa Fe a visit for yourself—and trust us, you should be—the Four Seasons has a Feathers and Fringe Musical Festival Prep Package designed with the fashion girl in mind. (Ahem, there’s shopping and spa treatments involved.) But however you choose to experience the city, there’s no denying Santa Fe is the next It city in fashion.

Scroll down for our guide on what to do and what to wear in Santa Fe, New Mexico!

What intrigues you most about Southwestern style? Tell us in the comments below!

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