The Most Popular Brand Among College Girls

Here’s a little insight. If you’re ever shopping for a college-aged girl, put Free People at the top of your list. As Harper’s Bazaar shared this morning, the bohemian-inspired apparel wins as the most popular brand among college women. In a survey conducted by College Fashionista and Goldman Sachs, results showed Free People with the most votes, followed by Topshop, Forever 21, Zara, and Urban Outfitters.

Keep scrolling to shop our favorite picks from Free People’s new arrivals section! 

Michelle Scanga
Managing Editor
Who's your style icon?

Cher

Who are your 5 favorite people to follow on Twitter/Instagram?

@infatuation @realisationpar @erinfoster @talitavon @lookdepernille 

What's the fashion essential you can’t live without?

A great pair of high-rise skinny jeans.