Meet the Woman Who Founded a $150M Fashion Company When She Was 17

Allyson Payer

In honor of Hillary Kerr and Katherine Power’s latest book, The Career Code: Must-Know Rules for a Strategic, Stylish, and Self-Made Career ($12), we’re running an interview series featuring 17 questions (in honor of the book’s 17 chapters) about the work lives of the most inspirational female leaders in the fashion industry. So far, we’ve tapped Yael AflaloLauren Conrad, Rachel Zoe, and more. Up next? Susan Gregg Koger.

While many 17-year-olds see college as a four-year opportunity to figure out what they want to do with the rest of their lives, Susan Gregg Koger figured things out early on. Koger founded women's retailer ModCloth in 2002 with her then-boyfriend (and now husband) as an outlet for her love of vintage shopping. They started the company in their dorm rooms at Carnegie Mellon University, and she now serves as the chief creative officer of the 350-employee company that, as of 2015, is worth $150 million. 

Koger, who is now based in San Francisco, not only provides vintage-inspired fashion at a wallet-friendly price point for women around the world, she's also doing her part to change the fashion industry for the better, including being the first retailer to take a no-Photoshop pledge and removing ModCloth's plus-size section in favor of adding extended sizes for many of its products. 

Keep reading to hear about Koger's impressive career and get invaluable advice from this successful young fashion industry entrepreneur.  

What would you ask Koger about starting a company at such a young age? Tell us in the comments below, and be sure to check out ModCloth's new arrivals!

Explore: Modcloth, Career Code

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