30 High-Street Bridesmaid Dresses I'd Genuinely Love to Wear

I’m one of those people who loves being a bridesmaid. Making wedding favours, writing invitations, painting cake toppers, tablescaping and even floral arranging—I’ve done it all, and get this—I actually enjoy it. While duties tend to vary for each wedding, one bridesmaid task I’m always bestowed with is finding the perfect, affordable bridesmaid dresses for myself and the rest of the group to wear on the big day. My job as a fashion editor means I have intrinsic knowledge of the dresses currently on offer, and as such, I can make quick work of finding styles I think the bride should consider. 

With most brides choosing to have more than one bridesmaid, investing in dresses for the entire group can prove costly. Even if you’re a bridesmaid and intend on purchasing your own dress, chances are you mightn’t want to break the bank on a dress you’ll, at best, only wear occasionally. This is why I always advise looking to the high street. 

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(Image credit: COURTESY OF RIXO)

Typically speaking, high-street bridesmaid dresses are more affordable than those found in bridal boutiques. Still, the last thing you want is for the dresses to look cheap—especially when standing next to a beautiful bridal gown at the alter or in perfectly posed photographs.

Thankfully, the high street has been serving up increasingly elevated bridesmaid dresses of late, with styles that look and feel much more premium than what they cost. Due to the sheer volume of options out there, finding affordable bridesmaid dresses can be tricky—take ASOS, for example, which has over 17,000 dresses on its website alone. This, however, is where I come in. Putting my 11 years as an editor to good use, I’ve found 30 high-street bridesmaid dresses that are stylish, chic and wedding ready and that I’d genuinely love to wear—scroll on to see them.

30 CHIC HIGH-STREET BRIDESMAID DRESSES

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Maxine Eggenberger
Deputy Editor

Maxine Eggenberger is Who What Wear UK’s deputy editor and has over twelve years of experience in fashion journalism. She been creating engaging and elevated style content for Who What Wear UK since 2018, covering runway reports, emerging trends, long-form features, self-styled shopping stories, and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, works closely with influencer talent on content initiatives, represents the brand at industry events, and regularly contributes to social media. Previously, Maxine appeared on TV in her own fashion segment and has interviewed countless celebrities—everyone from Victoria Beckham to Oscar winner Lupita Nyong’o. 


Prior to Who What Wear UK, Maxine’s career began when, after completing her first-ever internship, she was offered a position on the Look magazine fashion desk. She accepted, leaving university a year early in the process. She went on to become the title's fashion news and commercial content editor, with a stint as InStyle.co.uk’s fashion writer along the way. She later served as Look’s acting Editor in Chief before embarking on a successful freelance career, working with Grazia, The Pool, and Marie Claire amongst others. Maxine works remotely from her countryside home near Edinburgh.